.svg){kind=small}
Jun-2026
Sales
Trend
6-Month
Product Count
SKUs
Avg Price
YoY Sales Change
YoY Price Change
Market Insights Snapshot
In June 2026, True North Cannabis Co.’s mix tilted heavily to Vapor Pens at 76.88% share with a 3.93% month-over-month gain, while Concentrates held 21.23% share but fell 42.97% month-over-month. Year over year, Vapor Pens expanded 48,027.58% and Concentrates grew 140.32%, whereas Edible dropped 88.26% year over year and Beverage declined 64.25% year over year. Oil, while only 1.41% share, jumped 65.87% month over month, and the brand’s category average price rose 221.13% year over year alongside a brand-level sales jump of 707.72% year over year; taken together with a Vapor Pens rank of 33 in Saskatchewan, the pattern implies a narrow leadership in inhalables that is scaling rapidly but is concentrated in a single format.
The shift toward Vapor Pens at 76.88% share alongside a 3.93% month-over-month uplift and a 48,027.58% year-over-year surge, paired with a 42.97% month-over-month contraction in Concentrates and an 88.26% year-over-year fall in Edible, implies the brand is consolidating demand into higher-priced inhalable formats, as indicated by the 221.13% year-over-year average price increase and a June 2026 average price of $27.63. With Oil climbing 65.87% month over month from a 1.41% base and Beverage down 49.20% month over month to 0.12% share, the current configuration suggests a positioning bet on Vape-led velocity that could sustain rank progress in Saskatchewan if price elasticity holds, but leaves exposure to format concentration risk if Concentrates’ 21.23% share continues to retreat.
Competitive Landscape
True North Cannabis Co. sits at rank #33 in SK Vapor Pens in June 2026 with no year-over-year rank available, flat versus March 2026 at #33 and down from its peak rank of #29 in December 2025; meanwhile, Spinach holds #1 with a 24.2% YoY sales increase and Versus jumped to #4 from #24 YoY with 702.9% sales growth, indicating True North Cannabis Co.’s static three-month rank alongside competitor mobility implies share is being ceded unless the brand re-enters the top-30 trajectory established in December 2025.
Notable Products
Mac Flurry Live Sugar Sauce Disposable (1g) posted the largest move in June 2026 with a +182% month-over-month surge, jumping into rank 3, while Glitterosa Live Resin Cartridge (0.5g) fell -72% to rank 10. Black Cherry Kush Distillate Cartridge (1g) also climbed +62% to rank 1, and Blueberry Sheeshcake Shatter (1g) declined -9% at rank 4. With three Vapor Pens in the top 10 including two gains over +50% and one drop over -70%, the skew suggests True North Cannabis Co. is consolidating around high-velocity pen formats despite volatility at the tail.
Northern Diamonds X White Widow Liquid Diamond Cartridge (1g) rose +42% to rank 2, outpacing the -70% decline of Sour Jack Full Spectrum Cartridge (1g) at rank 7 by a wide margin. Concentrates hold four of the top ten slots, but two entries posted double-digit declines of -27% and -9%, while Beverage contracted -50% on $41 in sales. The pattern points to a pen-led portfolio where premium and novelty formulations pull share, while legacy concentrates and Beverage retreat, implying near-term resource weighting toward Vapor Pens and selective pruning elsewhere.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
