.svg){kind=small}
Mar-2024
Sales
Trend
6-Month
Product Count
SKUs
Overview
Market Insights Snapshot
In the Oregon market, Peak Extracts has shown a varied performance across different cannabis product categories, as evidenced by their rankings and sales figures over a four-month period. Notably, in the Edible category, the brand has experienced a downward trend, moving from a rank of 46 in December 2023 to 63 by March 2024, indicating a significant drop in its market position. This decline is mirrored in their sales, which decreased from $4790 in December 2023 to $1267 in March 2024. Such a trend suggests challenges in the Edible category, highlighting the need for strategic adjustments to reclaim market share. On the other hand, Peak Extracts has maintained a strong presence in the Tincture & Sublingual category, with rankings improving from 14th in December 2023 to 11th in March 2024, paired with an increase in sales from $13110 in December 2023 to $17382 in March 2024. This positive movement underscores the brand's competitive strength and consumer preference in this category within the Oregon market.
Additionally, Peak Extracts' performance in the Topical category within Oregon suggests a stable yet slightly fluctuating market position. Initially ranked 7th in December 2023, the brand experienced a slight dip to 9th by March 2024. Despite these fluctuations, sales figures remained relatively stable, with a minor decline from $6520 in December 2023 to $5455 in March 2024. This stability, amidst slight rank fluctuations, indicates a consistent consumer base and potential for growth with targeted marketing and product development efforts. The overall analysis reveals a mixed performance across categories, with notable strengths in the Tincture & Sublingual category that could be leveraged to bolster areas of weaker performance, such as Edibles, suggesting a nuanced approach is necessary for sustained growth and market dominance in Oregon's competitive cannabis landscape.
Competitive Landscape
In the competitive landscape of the Tincture & Sublingual category in Oregon, Peak Extracts has shown a notable upward trajectory in its rankings from December 2023 to March 2024, moving from 14th to 11th place. This improvement in rank is indicative of a positive sales trend, with a consistent increase in sales over the same period. Competing brands such as Medicine Farm Botanicals, despite a slight rank improvement in February, experienced a significant drop to 13th place by March. Meanwhile, Luminous Botanicals and Bobsled Extracts have seen fluctuations in their rankings but remained in the top 10, indicating stronger performance relative to Peak Extracts. Sun God Medicinals closely trails Peak Extracts, maintaining a stable position just behind them in the rankings. This competitive analysis highlights Peak Extracts' positive momentum in the market, suggesting a growing consumer preference for their products amidst stiff competition.
Notable Products
In Mar-2024, Peak Extracts saw the Jager THC Tincture (1000mg THC, 2oz) lead its product line with the highest sales, reaching 184 units, climbing from its consistent second-place ranking in the previous months. Following closely, the Sativa Alpine Kush Tincture (963.18mg THC, 2oz) secured the second rank, despite being the top seller in Jan-2024, showcasing a slight shuffle at the top. The CBD/THC 2:1 Rescue Rub (100mg CBD,50mg THC,1oz) made a notable jump to the third position from its previous fourth place in Feb-2024, indicating a growing interest in topical solutions. The CBD/THC 2:1 Nice Tsunami Tincture and the Sativa Alpine Kush Chocolate Bar both were ranked fourth, illustrating a competitive tie within different categories, specifically tinctures and edibles. This shift in rankings highlights a dynamic consumer preference, with tinctures maintaining a strong presence at the top of the sales chart for Peak Extracts.
Top Selling Cannabis Brands
