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May-2026
Sales
Trend
6-Month
Product Count
SKUs
Avg Price
YoY Sales Change
YoY Price Change
Market Insights Snapshot
Peak Extracts’ May 2026 mix tilted toward Flower at 35.53% share, yet Flower fell 64.19% year over year and 32.04% month over month, pulling overall sales down 42.20% YoY even as the 24‑month trend is up 186.80%. Pre-Roll expanded to 28.58% share with a 10.22% MoM lift, while Tincture & Sublingual held 22.13% share with a 24.57% MoM increase despite a 51.62% YoY drop; meanwhile, Concentrates slipped to 3.16% share with an 80.64% YoY decline and a 17.23% MoM decline. Edible and Topical provided smaller cushions at 6.53% and 4.06% share, posting +8.11% and +15.24% MoM respectively alongside YoY declines of 4.12% and 17.03%. With average price down 14.36% YoY to $24.74 and Flower ranked 61 in Missouri Flower, the pattern implies overexposure to a deteriorating Flower position and growing reliance on MoM recovery in Pre-Roll and Tincture & Sublingual to stabilize mix.
The pivot toward faster MoM movers—Pre-Roll at +10.22% and Tincture & Sublingual at +24.57%—alongside price compression of 14.36% YoY suggests a trade-down or value-led shift that can rebalance dependence on Flower, which dropped 32.04% MoM and sits at rank 61 in Missouri. With Concentrates contracting 80.64% YoY and 17.23% MoM versus Edible and Topical posting +8.11% and +15.24% MoM, the mix indicates a move toward accessible formats and away from niche potency segments; this implies that maintaining share will depend on reinforcing Pre-Roll and Tincture & Sublingual momentum while ring‑fencing Flower exposure to avoid further drag on category positioning.
Competitive Landscape
Peak Extracts sits at rank #61 in MO Flower for May 2026, down 5 positions from #56 year over year, and it has slipped 3 spots from #58 in February 2026 while still trailing its peak of #50 from July 2025; by contrast, Flora Farms held #1 both this year and last despite a 17.9% YoY sales decline, and Illicit / Illicit Gardens climbed from #3 to #2 on a 5.6% YoY sales increase. The gap is widening at the top as CODES fell from #2 to #3 with a 30.5% YoY contraction while Good Day Farm rose from #9 to #5 on a 1.1% YoY lift, implying that Peak Extracts’ slide from #56 to #61 amid churn among leaders signals share erosion unless it reverses the three-month drift from #58.
Notable Products
CBG/CBD/THC 3:2:1 White CBG Tincture (611.04mg CBG, 361.44mg CBD, 180.69mg THC) posted the largest month-over-month gain at 75.5% and climbed to rank 2, while Grease Lightning (3.5g) fell 32.9% and slid to rank 7. Buff Cherry (3.5g) rose 40.7% to secure rank 1, and its companion Buff Cherry Pre-Roll 6-Pack (3.5g) entered at rank 3, indicating that two of the top three positions are anchored by the same strain family and pulling share from lower-ranked Flower where Black Razzberry Pre-Roll 6-Pack (3.5g) declined 11.9% to rank 8. With Tincture & Sublingual climbing and Flower bifurcating between a leader and a laggard, the mix points to Peak Extracts leaning into wellness-format tinctures while consolidating around a flagship strain in inhalables, with Edibles holding smaller, mostly single-digit moves around the $1.8k mark.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
