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Jun-2024
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Overview
Market Insights Snapshot
Peak Extracts has shown a steady performance in the Oregon market, particularly in the Tincture & Sublingual category. Ranking at 10th place in March 2024, the brand improved to 9th place in April 2024 before slightly dropping back to 10th place in May and 11th place in June 2024. This movement indicates a consistent presence in the top tier, although the slight decline in June suggests potential challenges in maintaining a top 10 position. Despite this, the brand's sales figures reflect a strong market presence, with a notable peak in April.
Interestingly, Peak Extracts did not appear in the top 30 brands for Tincture & Sublingual in any other state or province, which could be seen as a limitation in their market reach or an opportunity for expansion. The consistent ranking in Oregon highlights the brand's stronghold in this particular state, but the absence in other markets suggests there is significant room for growth. This could be a strategic area for Peak Extracts to focus on, especially considering the competitive nature of the cannabis industry and the potential benefits of diversifying their geographical footprint.
Competitive Landscape
In the competitive landscape of the Oregon Tincture & Sublingual category, Peak Extracts has shown a relatively stable performance, with its rank fluctuating between 9th and 11th place from March to June 2024. Notably, Bobsled Extracts has consistently outperformed Peak Extracts, maintaining a higher rank and achieving significantly higher sales figures, peaking at 38,759 in May 2024. Meanwhile, Sun God Medicinals has demonstrated a more volatile performance, with its rank dropping to 14th in May but rebounding to 10th in June, surpassing Peak Extracts. Elysium Fields has shown a gradual improvement, moving from 14th in March to 11th in May, before slightly dropping to 12th in June. Crown B Alchemy, on the other hand, has struggled to maintain a top 20 position, missing the rankings entirely in May. These competitive dynamics suggest that while Peak Extracts remains a strong contender, it faces significant challenges from both established and emerging brands in the Oregon market.
Notable Products
In June 2024, the top-performing product for Peak Extracts was CBD/THC 2:1 Rescue Rub (200mg CBD, 100mg THC, 2oz), which climbed to the number one spot with sales of $257. Jager THC Tincture (1000mg THC, 2oz) held steady at the second position, maintaining a strong performance. High CBD Sour Pineapple Tincture (937mg CBD, 2oz) ranked third, showing a slight decline in sales compared to previous months. CBD/THC 2:1 Nice Tsunami Tincture (400mg CBD, 200mg THC, 2oz, 60ml) and CBDTHC 1:1 AC/DC Purple Trainwreck Tincture (200mg CBD, 200mg THC, 2oz) both tied for the fourth position, reflecting a consistent demand for tinctures. Notably, the CBD/THC 2:1 Rescue Rub saw a significant improvement from its fourth position in May to the top rank in June.
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