Bossy

Data Snapshot: Apr 03, 2024
Bossy Cannabis Brand Logo
$100K+

Mar-2024

Sales

Decline

Trend

6-Month

28

Product Count

SKUs

Bossy

Overview

Bossy, a premium cannabis brand based in Michigan, offers a prominent range of products including edibles and multiple strains of high-THC cannabis for varying experiences. Known for its inventive offerings such as Chocolate Stixx and distinctive cannabis strains packed in vape carts like Cherry Fire and Lemon Cookie, Bossy occupies a unique space in the market with its vertically integrated approach. Furthermore, it is part of Michigan's inaugural wave of recreationally licensed brands, reflecting its commitment to quality and compliance.
Markets

Bossy Locations

Bossy Sales

Market Insights Snapshot

Bossy Historical Sales by Category

In Michigan, the cannabis brand Bossy has shown varied performance across different categories, indicating a diverse market presence but with fluctuating rankings. For instance, in the Concentrates category, Bossy experienced a decline from December 2023 to February 2024, moving from rank 84 to 88, and was not listed in the top 30 brands for March 2024, suggesting a significant drop in performance or sales. Conversely, in the Topicals category, Bossy maintained a relatively stable presence, with slight movements within the top 15 ranks from December 2023 to March 2024, albeit with a downward trend in sales figures. This mixed performance showcases Bossy's ability to maintain a foothold in certain categories while facing challenges in others.

The Vapor Pens category presents an interesting case for Bossy in Michigan, where the brand experienced a slight fluctuation in rankings from December 2023 to March 2024 but managed to increase its sales from February to March 2024, indicating a potential rebound or successful marketing efforts. However, the Tincture & Sublingual category tells a different story, with Bossy entering the top 30 in January 2024 and maintaining the 25th rank through to March 2024, despite a decrease in sales. This persistence in rankings amidst declining sales volumes could suggest a loyal customer base or a lack of competition within this specific category. Bossy's varied performance across categories and the subtle shifts in rankings and sales volumes provide a nuanced view of its market dynamics in Michigan, highlighting areas of strength and potential vulnerabilities.

Mar-2024 Rank
Concentrates
Tincture & Sublingual
Topical
Vapor Pens
25
14
26
Bossy

Competitive Landscape

In the competitive landscape of the Vapor Pens category in Michigan, Bossy has experienced fluctuations in its market position, indicating a fiercely competitive environment. Initially ranked 22nd in December 2023, Bossy saw a slight decline to 26th by January 2024, before dropping further to 29th in February and then slightly improving to 26th by March 2024. This trajectory suggests a struggle to maintain or improve its standing amidst competitors such as ErrlKing Concentrates, which managed to climb from 25th to 25th place, maintaining a more stable position and even outperforming Bossy in March. Another notable competitor, Golden State Exotics, showed remarkable improvement, jumping from 39th to 24th place, indicating a significant increase in sales and market presence. Meanwhile, brands like Cresco Labs and Galactic (fka Galactic Meds) also experienced fluctuations but remained outside the top 20, highlighting the volatile nature of the market. Bossy's performance, amidst these dynamics, underscores the challenges it faces in securing a stronger foothold and suggests the need for strategic adjustments to enhance its competitive edge and sales trajectory in the evolving Michigan Vapor Pens market.

Bossy market ranking for MI Vapor Pens

Bossy

Notable Products

In Mar-2024, Bossy saw a tie for the top spot with both Blueberry Diesel Distillate Cartridge (1g) and Razz Berry Smoothie Distillate Cartridge (1g) ranking first in the Vapor Pens category, each achieving sales figures of 5998 units. Premium Candyland Distillate Cartridge (1g) followed closely behind, securing the second rank with a notable improvement from its previous positions. The Orange Pineapple Smoothie Distillate Cartridge (1g) made a significant entry by landing in the third rank, showcasing its popularity among consumers. Peaches & Cream Distillate Cartridge (1g), despite being a consistent performer in previous months, dropped to the third rank, indicating a shift in consumer preferences within the Vapor Pens category. This month's rankings illustrate dynamic changes in product popularity, with both newcomers and steady favorites vying for the top positions.

Product Rank
Category
Dec-2023
Jan-2024
Feb-2024
Mar-2024
Blueberry Diesel Distillate Cartridge (1g)
Vapor Pens
>5
>5
3
1
Razz Berry Smoothie Distillate Cartridge (1g)
Vapor Pens
5
4
5
1
Premium Candyland Distillate Cartridge (1g)
Vapor Pens
>5
3
>5
2
Orange Pineapple Smoothie Distillate Cartridge (1g)
Vapor Pens
>5
>5
>5
3
Peaches & Cream Distillate Cartridge (1g)
Vapor Pens
3
1
1
3
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