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Jul-2026
Sales
Trend
6-Month
Product Count
SKUs
Avg Price
YoY Sales Change
YoY Price Change
Where to Buy
U4EA Farms is stocked at 69 licensed dispensaries across Massachusetts, with the deepest coverage in Boston, Framingham, Worcester, Fall River, and Haverhill. Search by ZIP code or city below to find the closest one, or filter by product type if you are after a specific format.
Market Insights Snapshot
In July 2026, U4EA Farms concentrated its mix into two growth engines while shedding momentum in a third: Concentrates expanded to 37.23% share with 727.76% year-over-year growth and 14.53% month-over-month, and Flower held 44.38% share with 18.27% year-over-year and 12.16% month-over-month gains, while Pre-Roll contracted to 18.40% share with a 19.29% year-over-year increase but a -18.96% month-over-month drop. The average price rose 2.42% year-over-year to $18.14 as category pricing diverged (Concentrates at a higher ticket and Pre-Roll at a lower ticket), implying a revenue mix tilting toward higher-price, faster-growing formats while ceding near-term volume from lower-price Pre-Roll.
The shift toward Concentrates, paired with a 12.16% month-over-month lift in Flower and a -18.96% month-over-month pullback in Pre-Roll, suggests U4EA Farms is pivoting its positioning toward potency-seeking and premium-leaning consumers, trading some basket-frequency exposure for higher per-unit revenue. With Concentrates now contributing 37.23% of sales and Flower still at 44.38%, the brand’s portfolio balance implies a deliberate move to differentiate on higher-margin segments while maintaining core scale in Flower, which, combined with a 727.76% year-over-year surge in Concentrates, positions the brand to capture share in Massachusetts where it is currently ranked 20 in Concentrates.
Competitive Landscape
U4EA Farms sits at rank #20 in MA Concentrates in July 2026, a 51-place climb from #71 year over year, and a 3-position improvement from #23 in April 2026 to its peak of #20 in July 2026; by contrast, Good Chemistry Nurseries held #1 both year over year and in July 2026 while growing sales 83.8%, and Crispy Commission Concentrates remained at #2 despite a 20.5% sales decline, indicating that U4EA Farms’ rapid rank gain is happening alongside both accelerating leaders and weakening incumbents, which implies room for further share capture if momentum from April 2026 to July 2026 persists.
Notable Products
Permanent Marker Pre-Roll (1g) delivered the headline movement in July 2026 with a +50.8% month-over-month surge to $8,399 while climbing to rank 1, contrasted by Gas Face (3.5g) sliding -12.6% to rank 6; this split points to demand consolidating around a single pre-roll hero as a key driver. Mad Honey Pre-Roll (1g) dipped -7.1% at rank 2 as Where's My Bike (3.5g) grew +29.2% to rank 3, indicating Flower can still capture rank share when a cultivar gets traction. Four of the top ten are Pre-Roll SKUs, yet Gas Face Pre-Roll (1g) fell -34.3% at rank 7 while the flagship pre-roll rose +50.8% at rank 1, implying pre-roll performance is polarizing rather than category-wide. The pattern implies U4EA Farms is pivoting toward a winner-take-most mix where one breakout pre-roll leads, supported by a few ascending Flower strains that can trade up share as laggard pre-rolls are rationalized.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
