ufeelu

Data Snapshot: Apr 04, 2024
ufeelu Cannabis Brand Logo
<$50K

Mar-2024

Sales

Growth

Trend

6-Month

5

Product Count

SKUs

ufeelu

Overview

Ufeelu is a self-funded and independent Canadian cannabis brand, lauded for its wide array of products, including its signature offering, the Calm Drops - a unique mixture of CBD, CBG, and sunflower oil complemented by 18 botanical terpenes. The brand, which offers online ordering and free delivery, has made significant strides in Ontario's cannabis market since its inception, earning recognition for its customer-centric values and diverse CBD offerings. Ufeelu also partners with other cannabis manufacturers and sellers, like VIP Cannabis Company and Canna Cabana, in a bid to extend its reach and accessibility.
Product Trends

ufeelu Categories

ufeelu Sales

Market Insights Snapshot

ufeelu Historical Sales by Category

In the competitive cannabis market, ufeelu has shown a noteworthy performance across various categories and states, with a particular emphasis on the Oil category. In Alberta, ufeelu's ranking in the Oil category experienced a slight fluctuation, moving from 18th in December 2023 to 20th in March 2024, despite an initial improvement to 16th in February. This indicates a challenge in maintaining its market position amidst stiff competition, even though there was a significant sales increase from December 2023 to February 2024. Similarly, in British Columbia, the brand maintained a consistent presence in the top 20, but the absence of a March 2024 rank suggests a potential drop in performance or sales data availability. On the brighter side, Ontario showcases a promising trend for ufeelu in the Oil category, with a steady climb from 23rd in December 2023 to 15th in March 2024, alongside a remarkable sales growth, peaking at 29,944 in March 2024.

Exploring further into ufeelu's product diversity, the Topical category in Ontario presents an interesting case. The brand managed to secure a spot within the top 15 from December 2023 to March 2024, demonstrating a relatively stable market position despite a slight fluctuation in rankings. However, the sales trend for Topicals tells a story of decline, dropping from 13,372 in December 2023 to 3,590 in March 2024, which could signal a decreasing consumer interest or increased competition. In contrast, ufeelu's presence in Saskatchewan seems to wane, with the brand disappearing from the rankings after January 2024 in the Oil category. This absence could be interpreted as a significant setback or a strategic withdrawal from the market. Across the board, ufeelu's performance exhibits a mix of promising growth in certain areas and potential challenges in others, highlighting the volatile nature of the cannabis industry's regional markets.

Mar-2024 Rank
Oil
Topical
20
15
12
ufeelu

Competitive Landscape

In the competitive landscape of the cannabis oil category in Ontario, ufeelu has shown a notable upward trajectory in its market position from December 2023 to March 2024, moving from a rank outside the top 20 to the 15th position. This improvement in rank is indicative of a significant increase in sales, underscoring ufeelu's growing presence in the market. Competitors such as Solei and Floresense have maintained more stable positions but have experienced fluctuations in their rankings, with Solei dropping from 11th to 14th and Floresense seeing a slight variation in its rank. Notably, Emprise Canada and C Minor have also seen changes in their standings, with Emprise Canada facing a slight decline by the end of the period and C Minor moving closer to ufeelu's rank. The directional trends in sales and rankings highlight the competitive dynamics within the Ontario cannabis oil market, with ufeelu demonstrating a strong upward momentum that could challenge the positions of its competitors over time.

ufeelu market ranking for ON Oil

ufeelu

Notable Products

In March 2024, ufeelu's top-performing product was CBD/CBG Calm Drops (30ml) from the Oil category, maintaining its number one rank since December 2023 with notable sales figures reaching 823 units. Following as the second best-seller, the CBD:CBG:CBC The Feel Stick (500mg CBD, 100mg CBD, 100mg CBC, 30g) from the Topical category consistently held its position without change from previous months. The third place was secured by CBN:CBD 3:1 Rest Drops (30ml), also in the Oil category, showing a stable performance across the board. CBD:CBC:CBG 2:1:1 Focus Drops Oils (30ml) managed to retain its fourth rank since January 2024, indicating a steady demand for this product. These rankings highlight a consistent consumer preference within ufeelu's product line, with the Oil category showing particularly strong sales.

Product Rank
Category
Dec-2023
Jan-2024
Feb-2024
Mar-2024
CBD/CBG Calm Drops (30ml)
Oil
1
1
1
1
CBD:CBG:CBC The Feel Stick (500mg CBD, 100mg CBD, 100mg CBC, 30g)
Topical
2
2
2
2
CBN:CBD 3:1 Rest Drops (30ml)
Oil
3
3
3
3
CBD:CBC:CBG 2:1:1 Focus Drops Oils (30ml)
Oil
>5
4
4
4
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