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Aug-2026
Sales
Trend
6-Month
Product Count
SKUs
Avg Price
YoY Sales Change
YoY Price Change
Market Insights Snapshot
Vacay’s August 2026 mix is overwhelmingly Edible at 99.00% share with rank 21 in British Columbia, while Beverage holds 1.00% share; Edible sales declined 29.68% year over year but ticked up 0.53% month over month, and Beverage fell 32.23% year over year yet jumped 246.57% month over month off a small base. With brand sales down 34.12% year over year and average price down 9.72%, the mix indicates dependence on a single category and price compression; the pattern implies Vacay is trading volume for lower price in Edible while testing Beverage as a secondary lever without yet altering portfolio concentration.
The 0.53% month-over-month lift in Edible against a 29.68% year-over-year decline, paired with Beverage’s 246.57% month-over-month surge but only 1.00% share, suggests incremental trial rather than a rebalanced portfolio, keeping Vacay anchored to rank 21 in British Columbia. Given a 34.12% brand-level year-over-year drop and a 9.72% price decrease alongside Edible’s 99.00% share, the strategy signals a defensive position focused on maintaining Edible throughput via price while using Beverage as a high-variance, low-impact test, implying limited near-term insulation from category-specific headwinds.
Competitive Landscape
Vacay sits at rank #21 in BC Edible in August 2026, up 3 spots from #24 year over year but down 1 position from #20 three months ago, indicating a mild rebound that has not yet matched its #17 peak from December 2024; by contrast, Spinach climbed from #3 to #1 with sales up 60.8% year over year and Wyld rose from #5 to #4 with 143.9% sales growth, while Gron / Grön slipped from #1 to #3 with a 1.0% sales decline, implying that Vacay’s moderate rank improvement is being outpaced by faster movers and that its trajectory points to stabilization rather than a return to its prior top-20 peak without a step-change in growth.
Notable Products
CBD:THC:CBG 3:1:1 Strawberry Pineapple Fizz Soda (7.5mg CBD, 2.5mg THC, 355ml) posted a 247.9% month-over-month surge to rank 2 in August 2026, while Peanut Butter Chocolate Cup (10mg) climbed 53.0% to rank 1 with $32,413 in sales. Two of the top ten are Beverage SKUs, indicating a category push even as Edibles still anchor the top rank. The pattern implies Vacay is successfully using high-velocity Beverage innovation to diversify beyond an Edible-led mix.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
