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Oct-2025
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Overview
Market Insights Snapshot
Vice Soda has shown a consistent performance in the Beverage category within the state of Washington. Over the past few months, the brand has maintained a steady presence in the top 20, with a ranking of 19th in July 2025, improving to 17th in August, further climbing to 16th in September, and then slightly dropping back to 17th in October. This fluctuation indicates a competitive positioning within the market, demonstrating resilience and the ability to maintain a solid standing amidst market dynamics. Such movements suggest that Vice Soda is adapting well to consumer preferences and market conditions in Washington.
From a broader perspective, the absence of Vice Soda from the top 30 rankings in other states and categories could imply challenges in expanding its footprint beyond Washington. While the brand's performance in Washington is commendable, the lack of presence in other markets might be seen as a limitation in its current market strategy. This could be a potential area of focus for Vice Soda to explore growth opportunities. The sales figures, which peaked in September, reflect a positive trajectory, but the subsequent dip in October suggests a need for strategies to maintain momentum. Observing these trends could provide valuable insights for stakeholders looking to understand Vice Soda's market dynamics and potential areas for growth.
Competitive Landscape
In the competitive landscape of the cannabis beverage market in Washington, Vice Soda has shown a notable upward trajectory in its rankings over the past few months. Starting from a rank of 19th in July 2025, Vice Soda climbed to 16th by September, before slightly dropping to 17th in October. This upward movement reflects a positive trend in sales performance, particularly from July to September. However, Vice Soda faces stiff competition from brands like Soulshine Cannabis and Cormorant, which consistently maintained higher rankings, with Soulshine Cannabis holding steady at 15th place throughout the period. Meanwhile, Swell Edibles and Happy Apple also present competitive pressures, although Happy Apple did not rank in the top 20 after July. The fluctuations in Vice Soda's rank suggest a dynamic market environment where strategic marketing and product differentiation could further enhance its competitive position.
Notable Products
In October 2025, Vice Soda's top-performing product was the CBD/CBN/THC 20:1:20 Blackberry Cream Soda, maintaining its number one ranking for the third consecutive month with sales of 428 units. The CBG/THC 1:1 Cherry Cola held steady at the second position, reflecting consistent consumer preference. Starfruit Soda, which once led in July, settled at third place, showing a decline in its rank from the previous months. The CBG/THC 1:1 Grapefruit Soda remained consistent at fourth place, mirroring its September performance. Notably, Honeydew Melon Soda maintained its fifth position, but sales figures indicate a noticeable drop from previous months.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
