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Sep-2025
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Overview
Market Insights Snapshot
In the state of Washington, Soulshine Cannabis has shown a notable presence in the Beverage category, where they entered the top 30 rankings in July 2025 at 15th place and maintained a steady position in August and September at 17th place. This consistent ranking suggests a stable consumer base and possibly effective marketing strategies within this category. However, it is important to note that they were not ranked in the top 30 in June, indicating a significant improvement over the quarter. This upward movement could reflect a successful launch of new products or increased brand recognition in the state.
In the Edible category, Soulshine Cannabis has exhibited a remarkable climb in the rankings in Washington. Starting at 31st place in June 2025, they moved up to 30th in July, and then made a significant leap to 23rd in August, maintaining a similar position in September at 24th. This progression highlights a growing acceptance and popularity of their edible products, possibly driven by product innovation or consumer preference shifts. The steady increase in sales from June to September supports this positive trend, showcasing the brand's ability to capture market share in a competitive landscape.
Competitive Landscape
In the competitive landscape of the Washington Edible market, Soulshine Cannabis has shown a significant upward trajectory in its rankings over the past few months. Starting from a rank of 31 in June 2025, Soulshine Cannabis improved its position to 24 by September 2025, reflecting a positive trend in consumer preference and sales growth. This upward movement is noteworthy, especially when compared to competitors like Hi-Burst, which experienced a decline in sales from June to September, leading to a relatively stable but lower ranking position at 26 in September. Meanwhile, Swell Edibles and Goodiez Gummies maintained strong sales, with Goodiez Gummies securing a slightly better rank at 22. SnacMe, although starting outside the top 20, showed improvement by September, reaching a rank of 25. Soulshine Cannabis's consistent rise in rank and sales, despite the competitive pressure, highlights its growing appeal and market presence in the Washington Edible category.
Notable Products
In September 2025, the top-performing product from Soulshine Cannabis was the CBD/CBG/THC 3:2:1 Strawberry Sun Gummies 10-Pack in the Edible category, climbing to the number 1 rank with sales reaching 1021 units. The Moon - CBD/CBN/THC 3:2:1 Blueberry Gummies 10-Pack maintained its consistent performance, holding steady at the number 2 rank. The Sun - CBD/CBG/THC 3:2:1 Watermelon Gummies 10-Pack saw a slight decline, moving from the top position in August to rank 3 in September. The Moon - CBD/CBN/THC 3:2:1 Grape Hash Rosin Gummies 10-Pack remained stable at rank 4, despite a slight decrease in sales. Notably, the Lodi Dodi Pre-Roll 2-Pack made its debut on the ranking list, entering at rank 5.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
