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Aug-2025
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Overview
Market Insights Snapshot
Soulshine Cannabis has shown a dynamic performance in the Washington market, particularly within the Beverage category. After a brief absence from the top 30 in June 2025, they climbed back to rank 15 in July and maintained a strong position at rank 16 in August. This rebound indicates a positive trend and suggests that the brand is gaining traction among consumers in this category. The sales figures reflect this upward movement, with a notable increase from May to July, though there was a slight dip in August. This fluctuation highlights the competitive nature of the beverage market and Soulshine's resilience in maintaining a solid presence.
In the Edible category, Soulshine Cannabis has demonstrated impressive growth in Washington, moving from rank 35 in May to a commendable rank 22 by August. This consistent upward trajectory suggests that their offerings in this category are resonating well with consumers. The steady increase in sales from May through August underscores this trend, indicating a growing market share and consumer preference for their edible products. The brand's ability to break into the top 30 and continue climbing is a testament to its strategic positioning and product appeal within the competitive edible landscape.
Competitive Landscape
In the competitive landscape of the Washington edibles market, Soulshine Cannabis has demonstrated a notable upward trajectory in brand ranking from May to August 2025. Starting at rank 35 in May, Soulshine Cannabis climbed to rank 22 by August, showcasing a significant improvement in market presence. This positive trend contrasts with competitors like Happy Cabbage Farms and Cosmic Candy, which maintained stable but higher ranks throughout the same period. Meanwhile, Swell Edibles and Goodiez Gummies experienced fluctuations in their rankings, with Swell Edibles dropping slightly and Goodiez Gummies showing minor improvements. Despite these competitors having higher sales figures, the consistent rise in Soulshine Cannabis's rank suggests effective strategies in capturing market share and increasing consumer interest, potentially setting the stage for continued growth in sales and brand recognition.
Notable Products
In August 2025, the top-performing product from Soulshine Cannabis was the Moon - CBD/CBN/THC 3:2:1 Blueberry Gummies 10-Pack, maintaining its number one rank from July with impressive sales of 987 units. The Sun - CBD/CBG/THC 3:2:1 Watermelon Gummies rose from third to second place, showing a notable increase in popularity with sales reaching 975 units. The Strawberry Sun Gummies climbed to third place from fourth in July, indicating a steady upward trend with 853 units sold. The Moon - CBD/CBN/THC 3:2:1 Grape Hash Rosin Gummies saw a slight decline, dropping to fourth place from second in June, reflecting a decrease in sales momentum. Lastly, Lodi Dodi, a Flower product, re-entered the rankings in fifth place, highlighting its resurgence in consumer interest despite not ranking in June or July.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
