Trend
Growth
Oct-2023 Sales
$500K+
Product Count
98
Updated
11/2/2023
Markets

Virtue Las Vegas

Virtue Las Vegas, situated in the heart of the city, sets a high bar in the cannabis industry with their boutique-grade marijuana, emphasizing cultivation of high terpene levels and high THC percentages. Striving for perfection in each harvest, they maintain the cleanest and ideal environment to optimize plant growth. With their large selection of unique strains, this multiple dispensary brand combines attention to quality and sensory experience, solidifying their position as an essential brand for cannabis enthusiasts.
Virtue Las Vegas Historical Sales by Category

Market Insights Snapshot

In the Nevada market, Virtue Las Vegas has shown varied performance across different categories. In the Concentrates category, the brand has experienced a slight decline in its ranking, moving from 6th place in July 2023 to 10th place in October 2023. This could be indicative of increased competition or a shift in consumer preferences. In contrast, the brand's performance in the Flower category has remained relatively stable, though it has consistently ranked outside of the top 20, suggesting room for improvement.

Interestingly, Virtue Las Vegas has demonstrated notable improvement in the Pre-Roll and Vapor Pens categories. In the Pre-Roll category, the brand has climbed from a ranking of 37th in July to 24th in October 2023, hinting at a successful strategy or product offering in this area. Similarly, in the Vapor Pens category, Virtue Las Vegas has made a significant jump from a ranking of 50th in July to 39th in October. This upward trend, despite still being outside the top 20, could point to potential growth opportunities for the brand in these categories in the Nevada market.

Oct-2023 Rank
Concentrates
Flower
Pre-Roll
Vapor Pens
10
23
24
39

Competitive Landscape

In the Nevada Flower category, Virtue Las Vegas has seen a relatively stable rank, fluctuating slightly between 22nd and 26th place from July to October 2023. This is in contrast to some of their competitors who have seen more significant changes. For instance, Matrix NV jumped from 39th to 15th place between August and September, while The Grower Circle dropped from 11th to 27th place between September and October. Bohemian Bros and High Heads have also seen fluctuations in their rankings, indicating a highly competitive market. In terms of sales, Virtue Las Vegas has maintained a steady performance, with minor ups and downs, while competitors like Matrix NV and High Heads have seen more significant increases. This data suggests that while Virtue Las Vegas has a stable presence in the market, there are dynamic shifts occurring among other brands in the Nevada Flower category.

Virtue Las Vegas market ranking for NV Flower

Notable Products

In October 2023, Virtue Las Vegas' top-performing product was the Diamond Dust Pre-Roll (1g), which climbed from the second position in previous months to the top spot with a sales figure of 2130 units. Following closely at second place was the Northern Lights Cartridge (Half Gram), a new entrant in the top-performing list. The Fig Bar (3.5g), which had consistently held the top position in July and August, dropped to third place in October. The Orange Push Pop (3.5g) maintained a steady performance, securing the fourth spot, up from the third position in August. Rounding off the top five was the Fig Bar Pre-Roll (1g), holding its position from September.

Product Rank
Category
Jul-2023
Aug-2023
Sep-2023
Oct-2023
Diamond Dust Pre-Roll (1g)
Pre-Roll
2
2
>5
1
Northern Lights Cartridge (Half Gram)
Vapor Pens
>5
>5
>5
2
Fig Bar (3.5g)
Flower
1
1
>5
3
Orange Push Pop (3.5g)
Flower
>5
3
2
4
Fig Bar Pre-Roll (1g)
Pre-Roll
5
>5
4
5
View product & sales data

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