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Nov-2025
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Overview
Market Insights Snapshot
WA Grower's performance in the Washington market has shown some stability in the Flower category over the past few months. The brand maintained its position at rank 29 in August and September, briefly dropping to rank 30 in October, before climbing back to rank 29 in November. This consistency within the top 30 indicates a stable presence in a competitive market, although the fluctuations suggest potential challenges in maintaining or improving their market position. The slight dip in October might be a point of concern, but the recovery in November shows resilience.
While WA Grower is maintaining its rank within the top 30 in Washington's Flower category, the absence of rankings in other states or categories indicates a lack of broader market penetration. This could be viewed as a missed opportunity for growth beyond Washington, or it could suggest a strategic focus on solidifying their position in a single market. The sales figures reflect a slight decline from August to November, with a notable dip in September, but the overall trend suggests a relatively stable sales performance. Further analysis would be required to understand the underlying factors driving these movements.
Competitive Landscape
In the competitive landscape of the Washington flower market, WA Grower has maintained a relatively stable position, ranking 29th in both August and September 2025, dropping slightly to 30th in October, and returning to 29th in November. This consistency highlights a steady performance amidst fluctuating ranks of competitors. For instance, Seattle's Private Reserve improved its rank from 34th in August to 28th in November, indicating a positive trend in sales performance. In contrast, Smokey Point Productions (SPP) experienced a decline from 23rd to 34th over the same period, suggesting challenges in maintaining sales momentum. Ooowee and Hustler's Ambition also showcased varying trends, with Ooowee improving from 34th in September to 27th in November, while Hustler's Ambition dropped from 23rd to 30th. These dynamics suggest that while WA Grower remains stable, there is room for strategic initiatives to capitalize on the volatility of competitors and potentially improve its market position.
Notable Products
In November 2025, Gorilla Glue #4 (3.5g) maintained its position as the top-performing product for WA Grower, consistently holding the number one rank since August 2025 with sales of 993 units. Gorilla Glue #4 (7g) remained strong at rank two, showing a slight decrease in sales from October. A new entry, Purple Churro (7g), emerged in the rankings, securing the third spot, indicating a positive reception in the market. Indica RSO (1g) and Gorilla Glue #4 Pre-Roll 2-Pack (1g) debuted in the rankings at fourth and fifth positions, respectively. The consistent performance of Gorilla Glue #4 products highlights their continued popularity, while the introduction of new products suggests diversification in consumer preferences.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
