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Apr-2025
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Overview
Market Insights Snapshot
WA Grower has demonstrated notable fluctuations in its performance within the flower category across different months in Washington. In January 2025, the brand was ranked 6th, showing a strong presence in the market. However, it climbed to an impressive 3rd place in February, indicating a significant upward movement. This rise could be attributed to strategic market positioning or perhaps a successful marketing campaign. Nonetheless, by March, WA Grower experienced a slight decline, dropping to 8th place, and further fell to 10th place in April. Such a downward trend might suggest increased competition or challenges in maintaining consumer interest.
The sales figures for WA Grower also reflect these ranking changes, with a peak in February and a notable decrease by April. The brand's sales in February were slightly higher than in January, but by April, there was a marked decrease. This decline in sales aligns with the drop in rankings, hinting at possible factors such as seasonal demand variations or shifts in consumer preferences. Interestingly, the absence of WA Grower from the top 30 in other states or provinces could indicate that their market influence is currently concentrated in Washington. Understanding these dynamics can provide valuable insights into the brand's strategic focus and market penetration.
Competitive Landscape
In the competitive landscape of the Washington flower market, WA Grower experienced notable fluctuations in its ranking from January to April 2025. Starting at 6th place in January, WA Grower climbed to 3rd in February, showcasing a strong competitive position early in the year. However, by March and April, the brand's rank slipped to 8th and 10th, respectively, indicating a decline in market momentum. This downward trend contrasts with the steady performance of Fifty Fold, which maintained a consistent 9th position from February to April, and K Savage (WA), which improved its rank from 11th in January to 8th in April. Meanwhile, Mama J's and Legendary Laboratories, Llc showed upward momentum, with the latter breaking into the top 20 in April after missing the mark in previous months. These dynamics highlight the competitive pressures WA Grower faces, emphasizing the need for strategic adjustments to regain its earlier market standing.
Notable Products
In April 2025, Gorilla Glue #4 7g emerged as the top-performing product for WA Grower, climbing from third place in March to first place with sales reaching 1460 units. Gorilla Glue #4 3.5g maintained its strong performance, holding steady in the second position with sales of 1200 units. New to the rankings, Runtz Pre-Roll 2-Pack 1g made a notable entrance, securing the third spot with impressive sales figures. Gorilla Glitter Glue 7g saw a significant drop, falling from first place in previous months to fourth place in April, with sales decreasing to 921 units. Lastly, Gorilla Glue #4 Pre-Roll 2-Pack 1g entered the rankings at fifth place, indicating a growing interest in pre-roll products.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
