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Dec-2025
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Overview
Market Insights Snapshot
Smokey Point Productions (SPP) has shown a varied performance across different product categories in Washington. In the Flower category, SPP experienced a decline in its rankings, falling from 28th position in September 2025 to 50th by December 2025. This downward trend in the Flower category indicates a potential area of concern as they were unable to maintain a top 30 ranking by the end of the year. Conversely, in the Vapor Pens category, SPP demonstrated a positive trajectory, ascending from 28th in September to 25th by December, reflecting a robust increase in sales from $175,915 to $265,470 during this period. This suggests that the Vapor Pens category might be a more stable and growing segment for the brand in Washington.
Meanwhile, in the Pre-Roll category, SPP's performance remained relatively stable, although it did not manage to break into the top 30 rankings throughout the analyzed months. Starting at 72nd in September and slightly fluctuating to 81st by December, the brand's position in this category suggests a consistent yet modest presence. The sales figures indicate a minor decline from October to November, followed by a slight recovery in December. This stability, despite not being in the top 30, could suggest a loyal customer base or consistent demand, though it also highlights the competitive nature of the Pre-Roll market in Washington. For more detailed insights into the Washington cannabis market, you can explore the data further here.
Competitive Landscape
In the competitive landscape of vapor pens in Washington, Smokey Point Productions (SPP) has shown a steady improvement in its rankings from September to December 2025, moving from 28th to 25th place. This upward trend in rank is complemented by a consistent increase in sales, indicating a positive reception in the market. In contrast, Bodhi High, despite higher sales figures, experienced a decline in rank from 19th to 24th, suggesting potential challenges in maintaining its market position. Meanwhile, AiroPro remained relatively stable, albeit with slightly fluctuating sales, and Hitz Cannabis showed a notable improvement, surpassing SPP in both rank and sales by December. Kelso Kandy (aka Kelso Kreeper) trailed behind SPP, indicating a competitive edge for SPP in terms of both rank and sales growth. This dynamic suggests that while SPP is gaining traction, it must continue to innovate and strategize to maintain its upward momentum and compete effectively against brands like Hitz Cannabis.
Notable Products
In December 2025, the top-performing product from Smokey Point Productions (SPP) was the Northern Lights Haze Live Resin Cartridge (1g), securing the number one rank with sales of 1802 units. Following closely was the Garlic Mimosa Live Resin Cartridge (1g) in the second position, demonstrating strong market performance. The Blueberry Muffin Shatter Infused Pre-Roll 2-Pack (1g) made a notable leap to third place from its previous fifth position in September, indicating a rising trend in popularity. Grape Stomper Live Resin Cartridge (1g) entered the top five at fourth place, suggesting a growing consumer interest in this product. Lastly, the Strawberry Runtz Live Resin Cartridge (1g) dropped to fifth place from its previous second position in November, reflecting a slight decline in sales momentum.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
