Data Snapshot: Sep 06, 2026
$1M+

Aug-2026

Sales

Neutral

Trend

6-Month

260

Product Count

SKUs

$19.44

Avg Price

8.4%

YoY Sales Change

4.5%

YoY Price Change

Billo

Where to Buy

Billo is stocked at 48 licensed dispensaries across Colorado, with the deepest coverage in Colorado Springs, Denver, Grand Junction, Sedgwick, and Thornton. Search by ZIP code or city below to find the closest one, or filter by product type if you are after a specific format.

https://headsetstorage.blob.core.windows.net/brand-stores/3375.json?v=20260905
Billo Sales

Market Insights Snapshot

Billo Historical Sales by Category

In August 2026, Billo’s mix tilted away from Flower as its 39.75% share carried a year-over-year decline of 4.81% and a month-over-month drop of 8.57%, while Concentrates expanded to 26.62% share with a 42.40% YoY surge and a 35.06% MoM increase. Vapor Pens held 23.99% share with a modest 0.20% MoM uptick but a 1.39% YoY dip, and Pre-Roll climbed to 7.51% share with 84.25% YoY and 10.57% MoM growth; Edible contracted to 2.13% share with a 37.45% YoY decline and a 0.32% MoM slip. With brand sales up 8.39% YoY alongside a 4.49% YoY average price increase, the pattern implies Billo is pivoting volume toward Concentrates and Pre-Roll to offset Flower softness, trading category mix for topline stability.

Billo’s rank of 16 in Flower in Colorado combined with a 4.81% YoY and 8.57% MoM decline in that category signals reduced leverage in its historic anchor, while the 42.40% YoY rise in Concentrates and 84.25% YoY rise in Pre-Roll indicate a shift toward faster-turn segments. With Vapor Pens essentially flat MoM at 0.20% and down 1.39% YoY, the brand’s positioning is increasingly defined by value-access Concentrates (average price $15.63) complementing higher-ticket Vapor Pens (average price $40.37), implying Billo is using a barbell pricing strategy to defend share and smooth volatility as Flower weakens.

Aug-2026 Rank
Concentrates
Edible
Flower
Pre-Roll
Vapor Pens
5
26
16
30
21
Category
Share of Sales
Avg Item Price
YoY %
MoM %
Flower
39.7%
$22.14
-4.8%
-8.6%
Concentrates
26.6%
$15.63
+42.4%
+35.1%
Vapor Pens
24.0%
$40.37
-1.4%
+0.2%
Pre-Roll
7.5%
$8.18
+84.3%
+10.6%
Edible
2.1%
$16.09
-37.4%
-0.3%
Billo

Competitive Landscape

Billo is ranked #16 in Colorado Flower in August 2026, down 5 positions year over year from #11, and up 3 spots from #19 in May 2026, while its peak was #9 in January 2026—indicating a mid-year recovery that still trails its earlier high. In contrast, Seed & Strain Cannabis Co. rose from #2 to #1 with a 46.9% year-over-year sales increase, and Green Dot Labs climbed from #5 to #3 alongside a 38.2% growth rate, whereas Good Chemistry Nurseries slid from #3 to #5 with a -7.1% change. The combination of a 5-rank YoY decline and a 3-rank improvement over the last three months implies Billo’s trajectory is stabilizing near the mid-teens rather than reattaining its January 2026 top-10 position.

Billo market ranking for CO Flower

Billo

Notable Products

Crescendo Sour Cookies (Bulk) posted the steepest decline in August 2026 at -46.1% while sliding to rank 8, and Gorilla Glue #4 (Bulk) fell -43.6% at rank 3, together signaling acute volatility concentrated in Flower. Big Chillz (Bulk) also contracted -29.3% yet held rank 1, contrasting with Rig to Flip Pre-Roll (0.75g) which rose +10.9% at rank 6 as Pre-Roll presence expanded to three of the top ten. Deep Fried S'mores Live Nectar Disposable (1g) entered at rank 7 with $55,854 and the paired cartridge at rank 10, implying Vapor Pens diversification is filling volume lost from Flower even as top ranks remain in flux.

Product
Category
Apr-2026
May-2026
Jun-2026
Jul-2026
Aug-2026
MoM %
Big Chillz (Bulk)
Flower
>10
>10
2
2
1
-29.3%
Lilac Diesel Pre-Roll (0.75g)
Pre-Roll
>10
>10
>10
>10
2
Gorilla Glue #4 (Bulk)
Flower
>10
>10
6
1
3
-43.6%
Maple Nectar (Bulk)
Flower
>10
>10
>10
3
4
-11.0%
Banana MAC Pre-Roll (0.75g)
Pre-Roll
>10
>10
>10
>10
5
Rig to Flip Pre-Roll (0.75g)
Pre-Roll
9
>10
>10
7
6
+10.9%
Deep Fried S'mores Live Nectar Disposable (1g)
Vapor Pens
>10
>10
>10
>10
7
Crescendo Sour Cookies (Bulk)
Flower
1
2
1
4
8
-46.1%
Lilac Diesel (3.5g)
Flower
>10
>10
>10
>10
9
Deep Fried S'mores Live Nectar Cartridge (1g)
Vapor Pens
>10
>10
>10
>10
10
View product & sales data

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Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.

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