Market Insights Snapshot
When analyzing the performance of Dabble Extracts in Colorado, there are some interesting movements to note. In the Concentrates category, Dabble Extracts has shown a consistent improvement in its ranking from August to November 2023. The brand moved from the 12th position in August to the 7th position in November. This upward trend suggests a growing preference for Dabble Extracts' concentrates among consumers in Colorado. However, it's important to note that while the brand's ranking improved, there was a slight decrease in sales over these months.
On the other hand, Dabble Extracts' performance in the Vapor Pens category tells a different story. The brand was not among the top 20 brands in this category from September to November 2023. This suggests a decrease in the brand's popularity in this category within the Colorado market. To add to this, there was a significant drop in sales from August to November 2023. While Dabble Extracts has been making strides in the Concentrates category, it seems they may need to revamp their strategies in the Vapor Pens category to regain their standing.
In the Colorado Concentrates category, Dabble Extracts has shown a consistent upward trend in rank from August to November 2023, moving from 12th to 7th place. This progress is notable considering the competitive landscape. For instance, The Colorado Cannabis Co. has also improved its rank but at a slower pace, moving from 14th to 8th place. Meanwhile, Chronic Creations and Next1 Labs LLC have maintained higher ranks but shown a downward trend, with Chronic Creations moving from 6th to 5th place and Next1 Labs LLC slipping from 2nd to 5th place. 710 Labs has experienced a significant drop, moving from 5th to 9th place. Despite the competitive market, Dabble Extracts' upward trend suggests a positive outlook for the brand.
In November 2023, the top-performing products from Dabble Extracts were predominantly from the Concentrates category. The Cheesy Mac Budder (1g) led the pack with the highest sales, reaching a figure of 1602 units. It was closely followed by the Cantaloupe Haze Distillate Cartridge (1g) from the Vapor Pens category, which secured the second rank. The next three ranks were held by Gobstopper Budder (1g), Cherry Punch Shatter (1g), and Lemon Sour Diesel Shatter (1g) respectively, all from the Concentrates category. Compared to previous months, these products have shown a significant improvement in their rankings, indicating a rising preference for Concentrates among Dabble Extracts consumers.