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Jun-2026
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Avg Price
YoY Sales Change
YoY Price Change
Market Insights Snapshot
Zzzonked remained concentrated in Edible, with a 99.41% share in June 2026 while Tincture & Sublingual held 0.59%, and the brand’s overall sales fell 6.80% year over year as Edible declined 6.82% YoY and 5.61% month over month. Tincture & Sublingual contracted more sharply on a monthly basis at 19.94% MoM and 3.20% YoY despite a higher average price of $27.39 versus $23.26 in Edible, indicating that mix is consolidating further into Edible even as price cuts of 7.44% YoY on the brand’s average price have not offset volume softness; the pattern implies category concentration is amplifying exposure to Edible-specific headwinds rather than diversifying risk.
In Massachusetts Edible, a rank of 9 places Zzzonked within the top 10 while the brand’s 24‑month sales are up 5.64% and June 2026 Edible share stands at 99.41%, suggesting rank stability is tied to depth rather than breadth, as the sub-1% Tincture & Sublingual share limits cross-category capture. With Edible down 5.61% MoM and Tincture & Sublingual down 19.94% MoM, the short-term trajectory points to a need to defend Edible rank 9 through mix optimization within Edible rather than relying on expansion into Tincture & Sublingual where current momentum and contribution are too small to influence overall performance.
Competitive Landscape
Zzzonked is currently ranked #9 in MA Edible, unchanged YoY from #9, and flat over the last three months at #9, while its historical peak was #7 in August 2024; in contrast, Kanha / Sunderstorm moved from #2 to #1 with a 20.0% YoY sales increase and Wyld climbed from #5 to #3 with a 40.5% YoY gain, whereas Betty's Eddies slipped from #3 to #4 alongside a -2.9% YoY decline; with competitors either advancing ranks by 1-2 positions or retreating by one, Zzzonked’s zero-position YoY rank change and two-rank gap from its #7 peak imply a stable share that risks gradual relative erosion unless converted into upward momentum.
Notable Products
Pineapple Dream Gummies 10-Pack (100mg) posted the standout movement with a 1050.2% month-over-month surge to a rank of 5, while CBD/THC/CBN 1:1:1 Sleepy Pineapple Dreams Gummies 20-Pack (100mg CBD, 100mg THC, 100mg CBN) fell 11.6% to rank 4, indicating substitution within the same flavor family toward lower pack sizes. The category mix is concentrated, with four of the top five being Edible SKUs and three of the top four held by 1:1:1 sleep gummies, as the top-ranked CBD/THC/CBN 1:1:1 Sleepy Mixed Berry Gummies 20-Pack (100mg CBD, 100mg THC, 100mg CBN) slipped 7.8% and the 1:1:1 Strawberry Slumber 20-Pack dipped 5.0%, while Tincture & Sublingual declined 19.9% at rank 6. The pattern implies Zzzonked is pivoting toward accessible entry-price or trial-size edibles even as flagship 20-packs retain the highest ranks, steering mix toward breadth over depth in sleep-focused gummies.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
