1937

Data Snapshot: Feb 10, 2026
1937 Cannabis Brand Logo
$1M+

Jan-2026

Sales

Decline

Trend

6-Month

163

Product Count

SKUs

1937

Overview

The 1937 Group is the first minority-owned, vertically integrated cannabis company based in Chicago, offering an extensive range of cannabis products including dry flower, concentrates, and edibles. Drawing inspiration from the year of the Marihuana Tax Act's implementation, this brand stands as a symbol against that historical cannabis prohibition, carving its niche in a largely white industry. Committed to craft quality, the 1937 Group not only grants consumers legendary strains but also invests notable financial resources into transforming the face of the cannabis industry.
Markets

1937 Locations

Product Trends

1937 Categories

1937 Sales

Market Insights Snapshot

1937 Historical Sales by Category

In the state of Maryland, 1937 has shown varied performance across different cannabis product categories. Notably, the Flower category experienced a fluctuating presence, initially not ranking in the top 30 but making a significant comeback to the 29th position by January 2026. This resurgence is underscored by a jump in sales from $124,958 in December 2025 to $271,329 in January 2026, indicating a strong recovery. However, the Pre-Roll category tells a different story, where 1937 dropped out of the top 30 rankings after November 2025, suggesting a decline in market presence. In contrast, Vapor Pens saw a consistent climb, reaching the 26th position in December 2025 before slightly dropping to 29th in January 2026, reflecting a steady demand in this segment.

Turning to New York, 1937's performance in the Flower category has been quite dynamic. The brand started strong in October 2025, ranked 22nd, but slipped to 42nd by December before rebounding to 23rd in January 2026. This pattern suggests a volatile yet resilient market presence in New York's Flower segment. Meanwhile, in the Vapor Pens category, 1937's initial low ranking outside the top 30 improved significantly, moving up to 63rd by January 2026. This upward trajectory in Vapor Pens could hint at growing consumer interest or effective strategic adjustments by the brand. However, the absence of 1937 in the top 30 for some periods in New York suggests there are still challenges to overcome in capturing a more consistent market share.

Jan-2026 Rank
Flower
Pre-Roll
Vapor Pens
29
29
23
63
1937

Competitive Landscape

In the competitive landscape of the Flower category in New York, 1937 has experienced notable fluctuations in its market position, with its rank improving from 42nd in December 2025 to 23rd in January 2026. This upward trend is significant, especially when compared to competitors like Stone Road, which saw a slight decline in rank from 18th in October 2025 to 22nd in January 2026. Meanwhile, Good Green maintained a relatively stable position, consistently ranking in the mid-20s, and Florist Farms showed a strong improvement, climbing to 21st in January 2026. Interestingly, Bouket made a remarkable leap from 81st in October 2025 to 25th in January 2026, indicating a significant increase in market presence. Despite these competitive pressures, 1937's sales rebounded strongly in January 2026, nearly matching its October 2025 figures, suggesting effective strategies in regaining market share and consumer interest.

1937 market ranking for NY Flower

1937

Notable Products

In January 2026, the top-performing product from 1937 was Tropicana Cookies (3.5g) in the Flower category, securing the number one rank with sales of 2,195 units. Biker Kush (3.5g) followed in second place, while Alien Cookies (3.5g) took the third position. Sherbanger #22 Shake (7g) and Princess Haze (3.5g) completed the top five rankings at fourth and fifth places, respectively. Notably, this marks their initial appearance in the rankings, as they were not listed in the top five in the preceding months. The introduction of these products to the top ranks indicates a strong market entry and growing consumer preference.

Product Rank
Category
Oct-2025
Nov-2025
Dec-2025
Jan-2026
Tropicana Cookies (3.5g)
Flower
>5
>5
>5
1
Biker Kush (3.5g)
Flower
>5
>5
>5
2
Alien Cookies (3.5g)
Flower
>5
>5
>5
3
Sherbanger #22 Shake (7g)
Flower
>5
>5
>5
4
Princess Haze (3.5g)
Flower
>5
>5
>5
5
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Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.

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