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Dec-2025
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Overview
Market Insights Snapshot
Electraleaf's performance in the New York market demonstrates notable trends across different product categories. In the Flower category, Electraleaf maintained a steady presence, although there was a slight decline in their ranking from 14th in September 2025 to 16th by December 2025. Despite this drop in ranking, sales figures showed a modest increase from November to December, suggesting a potential stabilization in consumer demand. This consistency in the Flower category indicates a stable market position, even if they are not climbing the ranks rapidly.
In contrast, Electraleaf's journey in the Pre-Roll category in New York is marked by a more dynamic shift. Initially ranked at 28th in September, they fell to 30th in October but then made a significant leap to 18th by December. This upward movement in the rankings is accompanied by a substantial increase in sales, particularly in December, where sales figures reached 384,611. Such an improvement suggests a growing consumer interest and possibly effective marketing or product placement strategies. However, the initial struggle to maintain a top 30 position indicates that while there are positive signs, the brand still faces challenges in securing a dominant position in this category.
Competitive Landscape
In the competitive landscape of the New York flower category, Electraleaf has experienced a relatively stable but slightly declining rank from September to December 2025, moving from 14th to 16th place. This stability in rank contrasts with the more volatile movements of competitors like LivWell, which dropped from 10th to 14th, and The Plug Pack, which saw a significant fall from 10th to 17th by December. Meanwhile, Smoakland improved its position from 20th to 15th, indicating a potential upward trend that could challenge Electraleaf's market share. Interestingly, Mini Mart made a notable entry into the top 20 in November, reaching 17th place by December, suggesting a competitive threat from emerging brands. Electraleaf's consistent sales figures, despite these shifts, highlight its resilience but also underscore the need for strategic initiatives to enhance its competitive edge amid dynamic market movements.
Notable Products
In December 2025, Super Lemon Diesel Pre-Roll (1g) emerged as the top-performing product for Electraleaf, maintaining its number one rank from November and achieving a notable sales figure of 2,523 units. Pablo's Revenge (3.5g) rose to second place, marking its debut in the top ranks with impressive sales. D-Lish (3.5g) held steady in third place, improving from its fourth-place position in November. Cereal Milk Pre-Roll (1g) and Coco Pina Pre-Roll (1g) rounded out the top five, securing fourth and fifth places, respectively. The rankings indicate a strong preference for pre-roll products, with Super Lemon Diesel consistently leading the category.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
