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Sep-2025
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Overview
Market Insights Snapshot
Electraleaf has shown notable performance in the New York market, particularly in the Flower category. Over the past few months, Electraleaf's ranking has improved significantly, moving from 17th place in June 2025 to 13th place by September 2025. This upward trend indicates a strong consumer preference and increased market presence in this category. The brand's sales figures in the Flower category also reflect this positive trajectory, with a peak in sales during August 2025. This suggests that Electraleaf's strategies in New York are resonating well with consumers, allowing them to climb the ranks steadily.
In contrast, Electraleaf's performance in the Pre-Roll category in New York has been less consistent. While the brand maintained a presence within the top 30, its ranking fluctuated, ending at 25th place in September 2025. This indicates a challenging competitive landscape in the Pre-Roll segment, where Electraleaf's position has not been as strong as in the Flower category. The sales data suggests a decline in September 2025, pointing to potential areas for improvement in market strategy or product offerings. The absence of a top 30 ranking in some months could be a concern for the brand's visibility and market share in this category.
Competitive Landscape
In the competitive landscape of the New York flower category, Electraleaf has demonstrated a notable improvement in its ranking from June to September 2025, moving from 17th to 13th place. This upward trajectory is significant, especially when compared to competitors like Grassroots, which maintained a relatively stable rank around 14th to 16th, and Platinum Reserve, which saw a decline from 11th to 15th. Electraleaf's sales have shown a positive trend, particularly in August and September, where it surpassed the million-dollar mark, indicating a strong recovery from July's dip. Meanwhile, Nanticoke and The Plug Pack have consistently outperformed Electraleaf in sales, with Nanticoke maintaining a top 12 position and The Plug Pack showing strong sales growth, particularly in July and August. Electraleaf's ability to climb the ranks despite these challenges suggests a strategic positioning and potential for continued growth in the competitive New York market.
Notable Products
In September 2025, Super Lemon Diesel (3.5g) emerged as the top-performing product for Electraleaf, climbing from the third position in August to first place, with sales reaching 2383 units. Trop Cherry (3.5g) made a notable debut in the rankings, securing the second position. Cannoli Pre-Roll (1g) entered the rankings at the third spot, indicating a strong performance in the Pre-Roll category. Orange Cream Pie (3.5g) and Area 41 Pre-Roll (1g) rounded out the top five, ranking fourth and fifth respectively. This marks a significant reshuffling from previous months, particularly with the introduction of new products in the rankings for September.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
