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Market Insights Snapshot
In September 2026, 75 Farms operated as a single-category brand with Flower at 100.0% category share and a month-over-month sales change of 1.58%, while average price sat at $18.85 and Flower remained the top category by definition. With rank position 46 in Flower in Michigan and a 0.00 percentage-point shift in category mix (still 100% Flower), the combination of flat mix and a 1.58% MoM uptick indicates volume rather than mix drove the change. The pattern implies a narrow positioning: the absence of cross-category buffers keeps performance tied to the Flower cycle, so the 1.58% MoM lift paired with rank 46 suggests incremental gains are sensitive to price and strain availability rather than portfolio breadth.
Given a 100.0% Flower mix and rank 46 in Michigan, the brand’s exposure is concentrated, meaning share defense depends on sustaining the 1.58% MoM momentum against potential rank volatility. With no category diversification and a stable 0.00 percentage-point change in mix, the positioning leans into price-point execution at $18.85 and SKU depth within Flower; this setup implies that improving rank by even 5–10 positions would likely require either a low-single-digit price adjustment or a mid-single-digit increase in unit velocity, not a shift into new categories.
Competitive Landscape
75 Farms sits at rank 46 in September 2026, improving 19 positions from rank 65 in June 2026, while still below its peak rank of 25 reached in February 2026; this quarter-on-quarter climb contrasts with High Minded holding rank 1 despite a 3.31% year-over-year sales decline and Play Cannabis advancing to rank 2 with a 33.30% year-over-year sales gain. Against this backdrop, Pro Gro moved to rank 3 with a 25.54% year-over-year increase and NOBO jumped to rank 4 with a 188.30% rise, indicating that 75 Farms’ rebound in rank is driven by short-term momentum rather than category-wide softness, and the trajectory implies a window to recapture mid-table share if the brand converts recent gains into sustained placement.
Notable Products
Sherb Cream Pie (1g) posted the standout move in September 2026 with an 88.9% MoM surge to rank 4, while Super Boof (1g) fell 54.1% MoM to rank 5. Animal Face (1g) held rank 1 with a 14.5% MoM increase and Mac Flurry (1g) advanced 32.7% MoM at rank 3, indicating momentum is concentrating at the top rather than broadening. With all top-10 SKUs in Flower and Caribbean Breeze (1g) up 53.0% MoM at rank 6 alongside Zeplin OG (1g) up 39.1% MoM at rank 7, the assortment is tilting toward single-gram formats that can swing quickly, implying 75 Farms is leaning into velocity-driven Flower to capture share despite volatility in select strains.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
