Market Insights Snapshot
Looking at the performance of the Achieve brand in the concentrates category within Arizona, there is a noticeable fluctuation in its ranking over the months. In July 2023, Achieve was ranked 21st, improving to 19th in August, but then dropping to 25th in September. By October, the brand managed to climb back up slightly to the 20th spot. This indicates a level of volatility in Achieve's market position within this category, which could be due to various factors such as increased competition or changes in consumer preferences. Despite the ranking fluctuations, it's worth noting that sales for Achieve's concentrates increased from July to August, but then saw a significant decrease in September.
Turning our attention to the Pre-Roll category in Arizona, Achieve's performance appears to be less consistent. In July 2023, the brand was ranked 70th, improving to 65th in August. However, Achieve did not make it into the top 20 brands in September, indicating a potential decline in its market position. By October, the brand had slightly regained its footing, ranking 54th. While the specific sales figures for September are not disclosed, the trend suggests a potential rebound in Achieve's market position within the Pre-Roll category. However, the overall ranking indicates that there is significant room for improvement.
In the Concentrates category within Arizona, Achieve has seen a fluctuating performance over the past few months. In July 2023, Achieve was ranked 21st, improving to 19th in August, but then falling to 25th in September, before recovering slightly to 20th in October. This suggests a somewhat volatile market position. In comparison, Shango has consistently ranked outside the top 20, indicating lower sales, while In House has seen a steady decline in rank, suggesting a decrease in sales. Genesis Bioceuticals and Big Bud Farms have maintained relatively stable positions in the middle of the top 20, indicating steady sales. These trends suggest that Achieve is in a competitive position within the market, but will need to strive for consistency to improve its rank and sales.
In October 2023, the top-performing product from Achieve was 'Ice Cream Cake Wax (1g)' in the Concentrates category, maintaining its first-place position from September. The second most popular product was 'Sour Garlic Cookies Hash (1g)', a new entrant in the top rankings. 'Kush Mintz Sugar (1g)', previously a top seller, dropped to third place. 'Gelato 41 Batter (1g)' and 'Modified Banana Kief (1g)' rounded out the top five, with the latter falling two places from its previous third-place position in September. The top product, 'Ice Cream Cake Wax (1g)', sold 277 units in October, illustrating its popularity among consumers.