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Sep-2025
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Overview
Market Insights Snapshot
In the state of Missouri, Acute has shown a notable improvement in the Pre-Roll category. Starting from a rank of 43 in June 2025, the brand climbed to the 36th position by September 2025. This upward movement was accompanied by a significant increase in sales, with September figures reaching $113,027, marking a substantial growth from the preceding months. However, it's important to note that Acute's ranking in the Pre-Roll category had previously been outside the top 30, indicating a competitive challenge that they seem to be overcoming gradually.
In contrast, Acute's performance in the Vapor Pens category in Missouri has been consistently strong, with the brand holding a position within the top 30 throughout the observed period. The brand improved its rank from 33 in June to 23 by September 2025, showcasing a positive trend. This category also saw a substantial sales volume, with July 2025 marking a peak. The consistent ranking within the top 30 highlights Acute's established presence and competitive edge in the Vapor Pens market, contrasting with their more fluctuating performance in the Pre-Roll category.
Competitive Landscape
In the Missouri Vapor Pens category, Acute has demonstrated a notable upward trajectory in its market position over the past few months. Starting from a rank of 33 in June 2025, Acute has climbed to 23 by September 2025, showcasing a consistent improvement in its competitive standing. This positive trend is indicative of Acute's growing market presence and effectiveness in capturing consumer interest. In contrast, competitors like Select and Heartland Labs have shown fluctuating ranks, with Select not even appearing in the top 20 in August 2025. Meanwhile, Timeless and Pinchy's have maintained relatively stable positions, though Pinchy's has slightly improved its rank to 20 by September. Acute's sales have also seen a significant increase, aligning with its improved rank, suggesting effective strategies in product offerings or marketing. This upward momentum positions Acute as a formidable contender in the Missouri Vapor Pens market, potentially challenging the more established brands in the near future.
Notable Products
In September 2025, the top-performing product from Acute was the Fruit Punch Distillate Disposable (1g) in the Vapor Pens category, maintaining its first-place rank from June. The Blue Raspberry Distillate Cartridge (1g) emerged as the second-ranked product, with notable sales of 2107 units. The Maui Wowie Distillate Disposable (1g) dropped to third place, despite having been the top product in July. The Watermelon Distillate Cartridge (1g) debuted in the rankings at fourth place. Lastly, the Fruit Punch Infused Pre-Roll (0.5g) slipped from second in August to fifth in September, indicating a slight decline in its sales performance.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
