Franklin's Stash House

Data Snapshot: May 05, 2024
Franklin's Stash House Cannabis Brand Logo
$100K+

Apr-2024

Sales

Neutral

Trend

6-Month

20

Product Count

SKUs

Franklin's Stash House

Overview

Markets

Franklin's Stash House Locations

Product Trends

Franklin's Stash House Categories

Franklin's Stash House Sales

Market Insights Snapshot

Franklin's Stash House Historical Sales by Category

In Missouri, Franklin's Stash House has shown a notable performance in the Pre-Roll category, with a consistent upward movement in rankings from January 2024 to March 2024, moving from 26th to 14th position, before slightly dropping to 16th in April. This trajectory indicates a growing preference for Franklin's Stash House's Pre-Roll products among Missouri consumers, underscored by a significant increase in sales from January's $96,873 to March's $260,318, before observing a slight decrease in April to $226,337. The brand's ability to climb up the ranks in a competitive market segment highlights its increasing market share and consumer acceptance, despite the slight dip in April, which could be attributed to various market factors.

However, the brand's journey in the Vapor Pens category within the same state presents a contrasting picture. Franklin's Stash House did not make it into the top 30 brands for January and February 2024, which raises concerns about its initial market penetration and visibility in this category. It wasn't until March that the brand appeared in the rankings at 63rd, improving slightly to 59th in April. While this improvement shows a positive direction, the late entry into the rankings and the lower positions indicate a tougher market environment for Franklin's Stash House's Vapor Pens in Missouri. Sales figures, starting from March at $22,908 and increasing to $28,101 in April, suggest a growing interest, yet the brand has considerable ground to cover to match its Pre-Roll category success.

Apr-2024 Rank
Pre-Roll
Vapor Pens
16
59
Franklin's Stash House

Competitive Landscape

In the competitive landscape of the Pre-Roll category in Missouri, Franklin's Stash House has shown a notable upward trajectory in rankings from January to March 2024, moving from 26th to 14th, before slightly dropping to 16th in April. This fluctuation in rank is mirrored by its sales performance, with a significant increase from January to March, followed by a slight decrease in April, yet maintaining a strong position in the market. Competitors such as Sundro Cannabis and Vertical (MO) have consistently ranked higher than Franklin's Stash House, with Sundro Cannabis showing a steady improvement in rank and maintaining a lead in sales. Vertical (MO), while closely competing, has shown a more stable rank and sales trajectory. On the other hand, brands like Sublime and CuCo (Culture Collective) have made significant jumps in rankings, with Sublime moving from not being in the top 20 in January to 17th in April, and CuCo making a remarkable leap to 18th in April from being 50th in January. These movements highlight a dynamic competitive environment for Franklin's Stash House, where maintaining and improving its market position will require close attention to both emerging and established competitors.

Franklin's Stash House market ranking for MO Pre-Roll

Franklin's Stash House

Notable Products

In April 2024, Franklin's Stash House saw Berries & Cherries Blunt (1g) leading the sales with a total of 2423 units sold, reclaiming its position as the top product after falling to second place in March. Following closely, Kush Kingdom Blunt (1g) secured the second spot, despite leading the sales in March, indicating a competitive rivalry within the Pre-Roll category. The third position was held by Berries & Cherries Blunt 5-Pack (3.75g), maintaining its rank from the previous month, showcasing consistent consumer preference. Berries & Cherries Blunt (0.5g) experienced a rank improvement, moving up to fourth place from fifth in March, reflecting a growing interest in smaller quantities. Lastly, Kush Kingdom Blunt 5-Pack (3.75g) rounded out the top five, consistently holding its position, which underscores the steady demand for bulk pre-roll options.

Product Rank
Category
Jan-2024
Feb-2024
Mar-2024
Apr-2024
Berries & Cherries Blunt (1g)
Pre-Roll
1
1
2
1
Kush Kingdom Blunt (1g)
Pre-Roll
2
2
1
2
Berries & Cherries Blunt 5-Pack (3.75g)
Pre-Roll
>5
3
3
3
Berries & Cherries Blunt (0.5g)
Pre-Roll
3
>5
5
4
Kush Kingdom Blunt 5-Pack (3.75g)
Pre-Roll
4
4
4
5
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