.svg){kind=small}
Jun-2024
Sales
Trend
6-Month
Product Count
SKUs
Overview
Market Insights Snapshot
Alchemist has shown a mixed performance across different categories and states. In the Concentrates category in Maryland, the brand maintained a relatively stable presence, starting at rank 12 in March and April 2024 but slipping to rank 21 by June 2024. This decline indicates a need for strategic adjustments to regain market share. Interestingly, despite the drop in rankings, sales figures show only a gradual decline, suggesting that while Alchemist may be losing rank, it still holds a loyal customer base. In the Vapor Pens category, however, Alchemist did not make it into the top 30 brands, which signals a significant area for improvement or reevaluation of their product offerings in this segment.
When examining Alchemist's performance in Vapor Pens specifically, the lack of top 30 rankings in Maryland from March to June 2024 highlights a challenging market position. The brand's rank hovered around the 40s, with a slight improvement from 42 in March to 40 in April, before declining again to 44 by June. This trend suggests that while there were moments of potential growth, the brand struggled to maintain a competitive edge. The sales figures for Vapor Pens also reflect this struggle, with a noticeable drop from $32,585 in April to $12,716 in June. This sharp decline underscores the importance of rethinking marketing strategies and product innovation to better compete in the Vapor Pens market.
Competitive Landscape
In the Maryland concentrates market, Alchemist has experienced notable fluctuations in its rank and sales over recent months. Starting strong in March 2024 with a rank of 12, Alchemist maintained this position in April before slipping to 13 in May and further down to 21 in June. This decline in rank is paralleled by a decrease in sales, from a peak of $52,903 in March to $43,234 in June. In contrast, Eden Solventless showed a more consistent performance, ranking as high as 13 in April and managing to stay within the top 20, despite a slight dip in May. Meanwhile, Modern Flower made a notable entry in June at rank 19, indicating a potential rising competitor. gLeaf (Green Leaf Medical) also showed resilience, re-entering the top 20 in April and June. These shifts suggest that while Alchemist has a strong presence, it faces increasing competition and must strategize to regain and maintain its higher rankings in the Maryland concentrates market.
Notable Products
In June 2024, the top-performing product for Alchemist was Blue Dream Live Resin Sauce (1g) in the Concentrates category, reclaiming its top position with sales of 132 units. Biscotti Sundae Live Resin Applesauce (1g) emerged as the second best-selling product, while Fresh Maker Live Resin Cartridge (0.5g) ranked third. Frozen Margarita Live Resin Badder (1g) dropped to fourth place from its previous first-place position in April. Cereal Milk Live Resin Applesauce (1g) rounded out the top five, showing a notable decline from its first-place ranking in May. Overall, the rankings indicate a dynamic shift in consumer preferences month-over-month.
Top Selling Cannabis Brands
