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Jul-2025
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Overview
Market Insights Snapshot
In the state of Maryland, Alchemist has experienced a noticeable decline in performance within the Concentrates category. Starting from a respectable 9th place in April 2025, the brand's ranking slipped to 18th by July 2025. This downward trend is mirrored in the sales figures, which saw a significant decrease from $215,223 in April to just $42,514 in July. Such a drop could indicate increased competition or shifting consumer preferences within the state. Notably, Alchemist's inability to maintain a top 10 position over these months suggests a need for strategic adjustments to regain market share.
In contrast, Alchemist's performance in the Vapor Pens category in Maryland paints a different picture. Although the brand did not place within the top 30 rankings from April to July 2025, the data suggests a consistent struggle to capture a significant portion of the market. With rankings fluctuating from 35th in April to 53rd by July, it is clear that the brand faces challenges in this category. This consistent absence from the top 30 highlights potential areas for improvement, possibly through product innovation or targeted marketing efforts to improve visibility and consumer engagement in Maryland's competitive landscape.
Competitive Landscape
In the Maryland concentrates market, Alchemist has experienced a notable decline in its rank and sales over the past few months. Starting from a strong position at 9th place in April 2025, Alchemist has seen a steady drop, landing at 18th place by July 2025. This downward trend in rank is mirrored by a significant decrease in sales, with July's figures being less than 20% of what they were in April. In contrast, competitors like Roll One / R.O. have maintained a relatively stable rank, consistently staying within the top 20, and Exotic Elevations has shown a positive trajectory, climbing from 21st to 16th place, with sales more than doubling from April to July. These shifts suggest that while Alchemist is losing ground, other brands are capitalizing on market opportunities, potentially capturing Alchemist's market share.
Notable Products
In July 2025, the top-performing product from Alchemist was Rainbow Punch Live Resin Cartridge (0.5g) in the Vapor Pens category, achieving the number one rank with notable sales of 301 units. White Durban Applesauce Live Sauce (1g) in the Concentrates category secured the second spot, showing a slight decline from its previous first-place ranking in May 2025. Under Boss Live Resin Cartridge (0.5g) entered the rankings at third place, marking its debut on the list. El Lechero Cured Sugar (1g), also in the Concentrates category, ranked fourth, maintaining its position from the previous month. Mystery Machine Live Resin Cartridge (0.5g) dropped to fifth place, reflecting a significant decrease in sales compared to earlier months.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
