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Sep-2025
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Overview
Market Insights Snapshot
Exotic Elevations has shown a noteworthy performance in the Maryland market, particularly in the Concentrates category. Over the summer months, the brand has managed to climb from a rank of 20 in June to 14 in August, although it experienced a slight dip back to 16 in September. This upward movement, followed by a minor decline, suggests a competitive positioning within the top 20 brands in this category. The consistent presence in the top 20 indicates a strong consumer demand and effective market strategies, which have been reflected in their sales figures, with a notable increase from June to September.
In contrast, the Vapor Pens category tells a different story for Exotic Elevations in Maryland. While the brand did not break into the top 30 in June, it made progress by July, reaching a rank of 31. This momentum, however, seems to have plateaued, as the brand's rank slightly fluctuated between 31 and 33 through September. The brand's ability to enter and maintain a position just outside the top 30 suggests potential for growth, but also highlights the challenges faced in this highly competitive category. The overall trend indicates that while there are opportunities for expansion, the brand needs to strategize effectively to climb higher in this segment.
Competitive Landscape
In the competitive landscape of vapor pens in Maryland, Exotic Elevations has shown a commendable performance, especially when compared to its peers. Over the months from June to September 2025, Exotic Elevations improved its rank from 36th to 33rd, indicating a positive trend in market positioning. This upward movement is significant, considering competitors like Nature's Heritage and 1937, which experienced fluctuations and even dropped out of the top 20 in some months. Notably, Cheetah maintained a relatively stable position, consistently ranking higher than Exotic Elevations, but with a downward trend from 27th to 31st place. Despite this, Exotic Elevations' sales figures remained robust, surpassing those of Amber, which, although improved in rank, had significantly lower sales. This analysis suggests that Exotic Elevations is on a promising trajectory, potentially poised to climb higher in the rankings if current trends continue.
Notable Products
In September 2025, the top-performing product for Exotic Elevations was the Chem Brulee Live Liquid Diamonds Cartridge (0.5g), which secured the number one rank with sales reaching 414 units. The Banana OG Liquid Diamonds Live Resin Cartridge (0.5g) maintained its strong performance by holding the second position for two consecutive months, with a slight increase in sales to 387 units. Watermelon Gelato Live Liquid Diamonds Cartridge (0.5g) emerged as a new contender, ranking third in September. Widow Piss Live Liquid Diamonds Cartridge (0.5g) and Dark Chembow Liquid Live Resin Diamonds Cartridge (0.5g) followed, securing the fourth and fifth positions respectively. Notably, Banana OG showed consistent performance, improving from third place in July to second in August and maintaining that position in September.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
