Animal

Data Snapshot: Apr 03, 2024
Animal Cannabis Brand Logo
$500K+

Mar-2024

Sales

Strong Growth

Trend

6-Month

22

Product Count

SKUs

Animal

Overview

Markets

Animal Locations

Product Trends

Animal Categories

Animal Sales

Market Insights Snapshot

Animal Historical Sales by Category

In the competitive landscape of cannabis brands, Animal has shown variable performance across different categories and states. Specifically, in Alberta, Animal's Vapor Pens have seen a slight fluctuation in rankings, moving from 76th in December 2023 to 74th in March 2024, despite an initial spike in sales in February. This suggests a challenging environment in Alberta's vapor pen market, where maintaining a top position is difficult, yet Animal managed to increase its sales from 12,836 in December 2023 to 13,849 in March 2024. On the other hand, in Ontario, Animal's Vapor Pens category witnessed a remarkable improvement, jumping from the 78th position in December 2023 to 24th in March 2024, accompanied by a significant sales increase from 34,146 in December 2023 to 375,016 in March 2024. This significant leap in rankings and sales underscores Animal's growing popularity and effectiveness in capturing the Ontario market.

Turning our gaze to New York, Animal has made its mark in both the Pre-Roll and Vapor Pens categories, despite the absence from the top 30 rankings in the earlier months. The brand debuted in the Pre-Roll category at 71st in March 2024 and made an impressive leap in the Vapor Pens category from not being in the top 30 to securing the 40th position in March 2024. This indicates a growing consumer interest and market penetration in New York, showcasing Animal's potential to climb the ranks in a highly competitive market. However, it's noteworthy that Animal's Pre-Roll category in Ontario entered the rankings at 87th in March 2024, suggesting a nascent stage in this category within the Ontario market. The brand's mixed performance across categories and states highlights its dynamic market presence, with significant growth opportunities and challenges in different segments.

Mar-2024 Rank
Vapor Pens
Pre-Roll
74
40
71
24
87
Animal

Competitive Landscape

In the competitive landscape of the Vapor Pens category in Ontario, Animal has shown a remarkable trajectory over the recent months, moving from a position outside the top 20 to securing the 24th rank by March 2024. This significant leap in rankings, especially from February to March, is indicative of a substantial increase in sales, positioning Animal amidst notable competitors. For instance, Lord Jones has also seen a dramatic rise, moving up to the 25th position by March, closely trailing Animal. Meanwhile, Pure Sunfarms, Kolab, and Foray have experienced fluctuations in their rankings but remain in the top 26, with Pure Sunfarms and Foray showing a slight decline and Kolab improving its position to 22nd by March. Animal's rapid ascent in rank and sales within such a competitive market underscores its growing prominence and consumer appeal in the Vapor Pens sector, suggesting a positive trajectory for the brand's market performance in Ontario.

Animal market ranking for ON Vapor Pens

Animal

Notable Products

In March 2024, Animal's top-selling product was the High Potency 90+Co2 Cartridge (1g) within the Vapor Pens category, maintaining its number one rank from February with impressive sales figures reaching 7803 units. Following closely, the High Potency Infused 50+ Pre-Roll 3-Pack (1.5g) from the Pre-Roll category secured the second position, marking its debut in the rankings with a notable performance. The Orange Tsunami Distillate Cartridge (1g), another Vapor Pens category product, slipped from second in February to third in March, showcasing a competitive sales landscape. The Wintergreen OG Distillate Disposable (1g) experienced a slight rank decrease, moving from third in February to fourth in March, indicating a shift in consumer preferences within the Vapor Pens category. Lastly, the NYC Diesel CO2 Cartridge (1g) entered the rankings at fifth place, indicating a diversifying interest among Animal's product offerings.

Product Rank
Category
Dec-2023
Jan-2024
Feb-2024
Mar-2024
High Potency 90+Co2 Cartridge (1g)
Vapor Pens
>5
>5
1
1
High Potency Infused 50+ Pre-Roll 3-Pack (1.5g)
Pre-Roll
>5
>5
>5
2
Orange Tsunami Distillate Cartridge (1g)
Vapor Pens
>5
>5
2
3
Wintergreen OG Distillate Disposable (1g)
Vapor Pens
1
1
3
4
NYC Diesel CO2 Cartridge (1g)
Vapor Pens
>5
>5
>5
5
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