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Oct-2026
Sales
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6-Month
Product Count
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Avg Price
YoY Sales Change
YoY Price Change
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Buoyant Bob is stocked at 128 licensed dispensaries across Missouri, New Jersey, and Kentucky, 111 of them in Missouri, with the deepest coverage in Kansas City, St. Louis, Joplin, Springfield, and Columbia. Search by ZIP code or city below to find the closest one, or filter by product type if you are after a specific format.
Market Insights Snapshot
In October 2026, Buoyant Bob’s mix pivoted toward Flower at 44.31% share, up on a 74.52% year-over-year surge even as month-over-month declined 6.13%, while Vapor Pens held 43.99% share with 13.42% YoY growth but a sharper 17.46% MoM pullback; the residual categories shrank, with Concentrates at 7.95% share down 35.76% YoY and 19.96% MoM, and Pre-Roll at 3.21% share down 58.63% YoY and 25.75% MoM, offset only partially by Edible’s 22.80% MoM lift despite a 39.25% YoY drop. Despite brand-level sales rising 17.53% YoY alongside a 13.93% YoY increase in average price, the 33.37% two-year sales decline and a Missouri Flower rank of 21 indicate a consolidation into two anchor categories where price-led gains in Flower are balancing broad retrenchment elsewhere.
The mix shift implies Buoyant Bob is concentrating demand in higher-ticket inhalables, with Flower’s 44.31% share and 74.52% YoY growth outpacing Vapor Pens’ 43.99% share and 13.42% YoY, signaling a relative advantage in strain-driven products while vulnerability persists in value-led formats given Pre-Roll’s 58.63% YoY decline. With Vapor Pens down 17.46% MoM and Concentrates down 19.96% MoM, the near-term trajectory relies on Flower to stabilize revenue, and the 21 rank in Missouri Flower suggests mid-pack visibility where incremental assortment and pricing moves could convert share without requiring breadth across declining segments.
Competitive Landscape
Buoyant Bob sits at rank #21 in October 2026, improving 9 positions year over year from #30 and rising 7 spots since July 2026 from #28, while still trailing its peak of #11 from February 2025; in contrast, Flora Farms held #1 both this year and last, and Vivid (MO) climbed from #6 to #4 with a 6.5% year-over-year sales gain as peers like Sinse Cannabis moved from #3 to #2 despite a 10.8% sales decline. The mix of Buoyant Bob’s steady rank ascent (from #30 to #21) alongside competitors’ flat-to-declining sales trends (e.g., -7.6% at Flora Farms and -10.0% at Illicit / Illicit Gardens) implies share is available at the top, and the current trajectory points to a near-term push toward the mid-teens if velocity gains outpace the category’s leaders.
Notable Products
October 2026 was driven by newness: products first sold in the last six months made up 43.6% of Buoyant Bob’s sales, with items like Northern Lights Distillate Cartridge (1g) and Purple Magnolia (7g) landing in the top lineup. That weight from recent launches means a large share of sales comes from new products rather than long-standing items.
Peer avg: average price of the same product type and package size in the same states that month.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
