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Dec-2025
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Overview
Market Insights Snapshot
In the state of California, Autumn Brands has shown varied performance across different product categories. In the Flower category, the brand did not break into the top 30 rankings, consistently staying in the 70s and 80s range from September to December 2025. This could be perceived as a challenge for the brand in a competitive market. However, the Topical category tells a different story, where Autumn Brands has maintained a strong position, consistently ranking 8th from October through December. This indicates a solid foothold in this niche, suggesting that the brand's topical products resonate well with consumers in California.
For Pre-Rolls, Autumn Brands has faced some fluctuations in California, with rankings oscillating between 71st and 79th place over the last four months of 2025. Although the brand has not made it to the top 30, its sales figures reveal a peak in October before a decline in December, hinting at potential seasonal demand or market dynamics. These insights suggest that while Autumn Brands has a strong presence in certain categories, there are opportunities for growth and improvement in others, particularly in the highly competitive Flower and Pre-Roll markets.
Competitive Landscape
In the competitive California flower market, Autumn Brands has maintained a relatively stable position, ranking between 78th and 84th from September to December 2025. Despite a slight dip in November, Autumn Brands' sales figures suggest a consistent performance, although they remain below those of competitors such as Pure Beauty, which consistently ranked higher and experienced a notable sales peak in October. Meanwhile, Greenline showed a significant upward trend, climbing from 95th to 69th place, indicating a potential threat to Autumn Brands if this growth continues. Seed Junky Genetics and TRENDI also present competitive pressures, with Seed Junky Genetics re-entering the top 90 in December and TRENDI making a notable appearance in December. These dynamics highlight the need for Autumn Brands to innovate and strengthen its market presence to improve its competitive standing in the California flower category.
Notable Products
In December 2025, Autumn Brands' top-performing product was the Grape Escape Pre-Roll (1g), securing the first rank with impressive sales of 943 units. The Monster Mash Pre-Roll (1g) maintained its second position from November 2025, although its sales decreased slightly to 812 units. Smackerzs Pre-Roll (1g) emerged as a strong contender, ranking third. The CBD Blue Dream Pre-Roll 6-Pack (3.5g) achieved fourth place, while the CBD/THC 1:7 Nourishing Muscle & Joint Salve (50mg CBD, 350mg THC, 2oz) consistently held the fifth position for two consecutive months. Overall, the rankings for December 2025 reflect stability and slight shifts from the previous months, indicating a strong market presence for pre-roll products from Autumn Brands.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
