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Sep-2025
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Overview
Market Insights Snapshot
Mfny (Marijuana Farms New York) has shown a strong performance in the New York market, particularly in the Concentrates category, where it has consistently held the top position from June to September 2025. This indicates a solid consumer base and possibly innovative product offerings that resonate well with consumers. Their performance in the Vapor Pens category is also notable, maintaining a steady fifth position over the same period. This consistency suggests a stable demand for their products, although there was a noticeable dip in sales in September, which could be attributed to seasonal trends or increased competition. In the Tincture & Sublingual category, Mfny has held the third rank consistently, but with a gradual decline in sales, indicating potential challenges in maintaining growth in this segment.
In the Edible category, Mfny has maintained a steady sixth position throughout the months, which reflects a stable market presence but also highlights the challenges in breaking into the top five. Their performance in the Pre-Roll category has shown positive momentum, moving from 15th to 11th place by September, suggesting effective strategies in this segment. However, it is worth noting that Mfny did not make it into the top 30 brands in other states or provinces, which could indicate either a focus on the New York market or challenges in expanding their footprint. This concentrated market presence in New York could be both a strength, in terms of brand loyalty and recognition, and a potential risk if market dynamics shift.
Competitive Landscape
In the competitive landscape of vapor pens in New York, Mfny (Marijuana Farms New York) consistently holds the 5th rank from June to September 2025, demonstrating a stable position amidst fierce competition. Notably, Fernway maintains a strong lead at the 3rd rank, with sales figures consistently higher than Mfny, indicating a robust market presence. Meanwhile, Rove also outpaces Mfny in sales, holding the 4th rank, while PAX and Florist Farms trail behind at 7th and 6th respectively, with lower sales figures. Despite the competitive pressure, Mfny's steady rank suggests a loyal customer base and effective market strategies, although the brand may need to innovate or enhance its offerings to climb higher in the rankings and close the sales gap with leading competitors.
Notable Products
In September 2025, the top-performing product for Mfny (Marijuana Farms New York) was the Pink Lemonade x Lemon Cane Live Resin Gummies 10-Pack (100mg), which reclaimed its position as the leading product after slipping to second place in August. The Cherry Lime x Super Runtz Live Resin Gummies 10-Pack (100mg) climbed to the second spot, maintaining its strong performance from earlier in the year. Notably, the Watermelon Lemonade x Candy Rain Live Resin Gummies 10-Pack (100mg) secured the third position, showing a consistent upward trend with sales reaching 3948 units. Meanwhile, the Pina Colada x Strawpaya Live Resin Gummies 10-Pack (100mg) dropped to fourth place after being the top product in June, highlighting a shift in consumer preferences. Finally, the Blueberry Raz x Holy Roller Live Rosin Gummies 10-Pack (100mg) rounded out the top five, indicating a decline from its previous ranking in August.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
