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Apr-2025
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Overview
Market Insights Snapshot
Mfny (Marijuana Farms New York) has shown a notable performance in the New York cannabis market, particularly in the Concentrates category. While they maintained the top position from January to March 2025, they experienced a slight dip to the second rank in April. This shift may suggest increasing competition or a change in consumer preferences within the category. Despite this, Mfny's sales figures in Concentrates remain robust, indicating a strong foothold in this segment. Conversely, the brand's performance in the Pre-Roll category has seen a significant decline, plummeting from 9th in January to falling out of the top 30 by April. This downward trend might be indicative of strategic challenges or shifting market dynamics that the brand needs to address to regain its position.
In the Edibles category, Mfny has maintained a stable presence, consistently ranking 6th from February to April 2025, after starting the year in 5th place. This consistency suggests a loyal consumer base and effective product offerings that resonate with the market. Meanwhile, their performance in the Tincture & Sublingual category has been relatively stable, although they did not rank in the top 30 by April, which could be a concern if this trend continues. The Vapor Pens category shows a steady performance, maintaining the 4th rank throughout the first four months of 2025, highlighting the brand's strength in this area. Overall, while Mfny demonstrates strong performance in certain categories, there are areas where strategic adjustments might be necessary to enhance their market position.
Competitive Landscape
In the competitive landscape of vapor pens in New York, Mfny (Marijuana Farms New York) consistently holds the 4th rank from January to April 2025, indicating a stable position amidst fluctuating sales figures. Despite a slight decline in sales from January to April, Mfny maintains its rank, showcasing resilience against competitors like Ayrloom and Rove, which occupy the 2nd and 3rd positions, respectively. Ayrloom's sales remain robust, consistently outperforming Mfny, while Rove experiences a downward sales trend, yet retains its rank. Fernway also remains a steady competitor at the 5th position, closely trailing Mfny in sales. Meanwhile, Holiday shows a notable improvement in rank from 8th to 6th by April, although its sales figures are significantly lower than Mfny's. This competitive analysis highlights Mfny's ability to sustain its market position amidst dynamic shifts in the vapor pen category in New York.
Notable Products
In April 2025, the top-performing product for Mfny (Marijuana Farms New York) was the Pink Lemonade x Lemon Cane Live Resin Gummies 10-Pack (100mg) in the Edible category, securing the number one rank with sales of 3,082 units. This product showed a significant rise from its third-place position in March. The Pina Colada x Strawpaya Live Resin Gummies 10-Pack (100mg) followed closely, climbing to the second spot from an unranked position in the previous months. Holding steady in the third position was the Blueberry x Oishii Live Rosin Gummies 10-Pack (100mg), maintaining its popularity from January. The Strawberry Mango x Honey Banana Live Gummies 10-Pack (100mg) remained consistently ranked fourth, showing stable performance over the months.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
