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Nov-2025
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Overview
Market Insights Snapshot
In the state of New York, Mfny (Marijuana Farms New York) has consistently held the top position in the Concentrates category from August to November 2025. This dominance is indicative of their strong market presence and consumer preference in this segment. In the Edible category, Mfny has shown a slight upward movement, improving from a consistent sixth place in August and September to fifth place by October and November. This suggests an increasing acceptance and possibly a strategic expansion in their edible offerings. Meanwhile, in the Tincture & Sublingual category, Mfny has maintained a steady third-place ranking over the same period, reflecting stability in this niche market.
The Vapor Pens category has seen Mfny rise from fifth place in August and September to fourth place in October and November, indicating a positive trend and potential growth in consumer interest. However, the Pre-Roll category tells a different story, with Mfny ranking 14th in August, improving to 11th in September, but then slightly dropping to 12th in October and November. Despite these fluctuations, the brand's presence in the top 15 signifies a competitive stance. Notably, Mfny's absence from the top 30 in any other state or category highlights the brand's concentrated focus and success within New York, which could be both a strength and a limitation depending on future market dynamics.
Competitive Landscape
In the competitive landscape of vapor pens in New York, Mfny (Marijuana Farms New York) has shown a promising upward trend in recent months. From August to November 2025, Mfny improved its rank from 5th to 4th, indicating a positive shift in market positioning. This rise in rank is particularly notable as it surpasses Rove, which dropped from 4th to 5th during the same period. Despite Fernway and Ayrloom maintaining their 3rd and 2nd positions respectively, Mfny's sales figures have shown a consistent increase, culminating in a significant boost in November. This upward trajectory suggests that Mfny is effectively capturing market share from its competitors, particularly as Rove experiences a decline in sales. Meanwhile, Florist Farms remains a step behind, consistently ranking below Mfny, which underscores Mfny's growing influence in the New York vapor pen market.
Notable Products
In November 2025, the top-performing product from Mfny (Marijuana Farms New York) was Blueberry x Turbo Blueberry Live Resin Gummies 8-Pack (80mg), ranking first with notable sales of 4508 units. Watermelon Lemonade x Candy Rain Live Resin Gummies 10-Pack (100mg) climbed from fifth place in October to second place in November, showing a significant rise in popularity. Pink Lemonade x Lemon Cane Live Resin Gummies 10-Pack (100mg) dropped from its consistent first-place ranking in September and October to third place. Cherry Lime x Super Runtz Live Resin Gummies 10-Pack (100mg) maintained a steady position in fourth place, indicating stable demand. Lastly, Pina Colada x Strawpaya Live Resin Gummies 10-Pack (100mg) fell to fifth place from second in October, suggesting a shift in consumer preferences.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
