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Jul-2025
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Overview
Market Insights Snapshot
In the competitive landscape of cannabis brands, Mfny (Marijuana Farms New York) has shown impressive performance across various categories in the state of New York. Notably, Mfny has maintained a consistent top position in the Concentrates category, holding the number one rank from May through July 2025, reflecting a strong consumer preference and market presence. This upward trajectory is also seen in their Pre-Roll category, where they moved from the 42nd position in April to the 15th in July, demonstrating a significant improvement in market share. However, in the Edible category, while Mfny has consistently held the 6th position, this stability might suggest a need for strategic initiatives to break into the top five and capture a larger segment of the market.
In terms of sales trends, Mfny has experienced noteworthy growth, particularly in the Vapor Pens category. The brand moved from the 4th position in April to reclaim the 4th position in July after a brief dip to 5th in May and June, indicating a strong recovery and potential for future growth. Their sales figures in this category show a substantial increase, highlighting consumer demand and effective distribution strategies. Conversely, the Tincture & Sublingual category has seen stable rankings at 3rd place, but the sales figures dropped in July, which could be a point of concern for the brand. This signals potential market saturation or increased competition, suggesting that Mfny might need to explore innovative product offerings or marketing strategies to maintain its competitive edge in New York.
Competitive Landscape
In the competitive landscape of vapor pens in New York, Mfny (Marijuana Farms New York) has experienced some fluctuations in its market position over the past few months. Despite a slight dip in rank from 4th to 5th place in May and June 2025, Mfny regained its 4th position by July 2025, indicating resilience and a positive trajectory in sales. This improvement is noteworthy, especially in a market dominated by strong competitors like Ayrloom, which consistently holds the 2nd rank, and Rove, maintaining a steady 3rd place. Meanwhile, Fernway, which fluctuated between 4th and 5th positions, poses a direct competitive threat to Mfny. Additionally, Florist Farms has shown a remarkable climb from 13th to 6th place, suggesting a growing competitive field. These dynamics highlight the importance for Mfny to continue its upward sales trend to maintain and improve its market standing in the New York vapor pen category.
Notable Products
In July 2025, the top-performing product for Mfny (Marijuana Farms New York) was the Pink Lemonade x Lemon Cane Live Resin Gummies 10-Pack (100mg) in the Edible category, which reclaimed the number one rank with impressive sales of 5735 units. This product had previously slipped to fourth place in May 2025 but surged back to the top in July. The Strawberry Mango x Honey Banana Live Resin Gummies 10-Pack (100mg) also showed strong performance, climbing from fourth in June to second place in July. The Candy Rain Live Resin Cartridge (0.5g) debuted at third place, indicating a strong entry into the rankings. Meanwhile, the Honey Banana Live Resin Disposable (0.5g) and Watermelon Lemonade x Candy Rain Live Resin Gummies 10-Pack (100mg) secured the fourth and fifth spots, respectively, demonstrating the consistent popularity of vapor pens and edibles.
```Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
