Trend
Strong Growth
Oct-2023 Sales
$1M+
Product Count
156
Updated
11/2/2023
Markets

Strane

Strane, a distinctive product of Liberty Cannabis, offers wholesale cannabis products with an emphasis on celebrating the essence of the plant itself. Known for its array of strain-specific 510 oil cartridges, the brand combines a laissez-faire attitude with memorable branding, communicating its identity through unique “eye-cons” for its sativas, hybrids, and indicas. Strane stands out within the cannabis industry through its commitment to quality as well as its partnership with Herbology Cannabis Co, a mutual bond that focuses on delivering extraordinary experiences to consumers.
Strane Historical Sales by Category

Market Insights Snapshot

Strane has shown a mixed performance in different categories across states. In Massachusetts, the brand has seen a consistent improvement in its ranking in the Flower category, moving from rank 68 in July to 31 in October. This upward trend suggests a growing market presence. However, in the Pre-Roll category, Strane was not even in the top 20 in July, although it improved to rank 53 by October. The Vapor Pens category has seen some fluctuation, but overall, Strane has maintained a strong presence, ranking 15 in October.

In Maryland, Strane showed a strong performance in the Flower and Vapor Pens categories, maintaining a top 10 position from July through October. The brand's ranking in the Edible category improved significantly from not being in the top 20 in July to rank 13 in October. The Concentrates category, however, saw little change in ranking over the four-month period. In other states like Michigan and Missouri, Strane's performance varied with some categories showing positive movement while others saw a decline or remained static.

Oct-2023 Rank
Flower
Pre-Roll
Vapor Pens
Concentrates
Edible
31
53
15
9
36
6
24
13
42
89

Competitive Landscape

In the Maryland flower market, Strane has shown a notable upward trend in rank, moving from 15th place in July 2023 to 9th place in October 2023. This is a significant improvement, especially when compared to competitors such as Rythm and Garcia Hand Picked, which have seen a drop in their rankings over the same period. Interestingly, Good Green has also seen a similar upward trend as Strane, moving from 18th to 7th place. Meanwhile, Grassroots has maintained a fairly stable position in the top 10. In terms of sales, while specific figures are not disclosed, it's clear that Strane has been performing well, with a consistent increase in sales over the period, outpacing some of its competitors.

Strane market ranking for MD Flower

Notable Products

In October 2023, the top-performing product from Strane was 'Reserve - Alien Mints (3.5g)', maintaining its position from the previous month with an impressive sales figure of 10,079 units. The second best-seller was 'Compound Z (3.5g)', which dropped from first place in August to fifth in September, and then rose to second place in October. The 'Jokerz Candy (3.5g)' product, consistently in the top four since July, claimed the third position in October. Making their debut in the rankings were 'Stash - Alien Mints (28g)' and 'Alien Mints Pre-Roll 2-Pack (1g)', securing the fourth and fifth spots respectively. This report signifies a dynamic market with fluctuations in product rankings month-to-month.

Product Rank
Category
Jul-2023
Aug-2023
Sep-2023
Oct-2023
Reserve - Alien Mints (3.5g)
Flower
>5
2
1
1
Compound Z (3.5g)
Flower
3
1
5
2
Jokerz Candy (3.5g)
Flower
1
4
4
3
Stash - Alien Mints (28g)
Flower
>5
>5
>5
4
Alien Mints Pre-Roll 2-Pack (1g)
Pre-Roll
>5
>5
>5
5
View product & sales data

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