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Jul-2025
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Overview
Market Insights Snapshot
Monopoly Melts has shown a varied performance across different cannabis product categories and states. In Michigan, the brand's performance in the Concentrates category did not make it into the top 30 rankings from April to July 2025, which might be a point of concern for stakeholders evaluating their market presence in the state. On the other hand, in Missouri, Monopoly Melts maintained a steady presence in the Concentrates category, ranking consistently within the top 25 from April to July 2025. This suggests a strong foothold in Missouri, particularly in the Concentrates market, which could be an area to leverage for future growth.
In Missouri, the brand's performance across other categories such as Edibles, Flower, Pre-Rolls, and Vapor Pens presents a mixed picture. For Edibles, the rankings hovered around the 40s, indicating a stable yet non-dominant position. The Flower category saw a slight improvement, with rankings moving from 52 to 49 over the months. However, the Pre-Roll category saw a decline, with the brand dropping out of the top 30 by July. Interestingly, Vapor Pens saw a positive shift, with the brand moving from 56 in June to 49 in July. This upward trajectory in Vapor Pens could hint at an emerging strength in this category, potentially offering an opportunity for increased market share if capitalized upon effectively.
Competitive Landscape
In the competitive landscape of the Flower category in Missouri, Monopoly Melts has shown a stable yet slightly fluctuating performance in recent months. Despite not breaking into the top 40, Monopoly Melts maintained a consistent rank around the high 40s, moving from 52nd in April 2025 to 49th by July 2025. This stability is noteworthy when compared to competitors like Peak Extracts, which improved its rank from 57th to 46th, indicating a more aggressive upward trend. Meanwhile, Cubano showed a more volatile pattern, peaking at 49th in May before dropping back to 53rd by July. Gold Rush (MO) remained consistently ahead, despite a slight decline from 42nd to 48th. These dynamics suggest that while Monopoly Melts is holding its ground, there is potential for growth if it can capitalize on the market shifts that have benefited its competitors.
Notable Products
In July 2025, the top-performing product for Monopoly Melts was Tropicana Cookies (3.5g) in the Flower category, maintaining its number one ranking from the previous months with a notable sales figure of 972 units. Blumosa Live Rosin Disposable (0.5g), a Vapor Pen, held steady at the second position, showing a significant increase in sales from previous months. Grape Sherb (3.5g), another Flower product, emerged in third place, marking its first appearance in the rankings. Lemon Cherry Gelato (3.5g) dropped one spot to fourth, despite an increase in sales compared to June. Z'Lemonade Live Rosin Disposable (0.5g) entered the top five for the first time, indicating a growing interest in Vapor Pens.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
