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Jul-2026
Sales
Trend
6-Month
Product Count
SKUs
Avg Price
YoY Sales Change
YoY Price Change
Market Insights Snapshot
In July 2026, Biggies operated as a single-category brand with Edible at 100.0% of mix, pairing a rank of 10 in Edible within British Columbia with a month-over-month sales decline of 31.96% and a year-over-year decline of 3.04%. Average price rose 109.13% year over year to $15.56 while total brand sales fell 3.04% year over year, indicating elasticity pressure despite a 100.0% category concentration. The pattern implies that July 2026 was driven more by unit contraction than by category-switching, with the rank of 10 signaling mid-pack positioning that is vulnerable if the 31.96% month-over-month drop persists.
The mix lock-in at 100.0% Edible combined with a 109.13% price lift and a 3.04% year-over-year sales decline suggests Biggies traded up without expanding penetration, leaving the brand sensitive to price-based share erosion at rank 10. With British Columbia as the locus and a 31.96% month-over-month contraction, the pathway to stabilize involves unit recovery rather than further price action, because additional price escalations risk pushing the rank below 10 while the single-category exposure concentrates volatility.
Competitive Landscape
Biggies sits at rank #10 in BC Edible in July 2026, unchanged year over year at #10 while slipping 1 position from #9 three months ago, and it remains 2 spots below its peak at #8 from December 2025; in contrast, Spinach rose from #3 to #1 alongside a 67.9% YoY sales gain, and Wyld advanced from #5 to #4 with 100.3% YoY growth. Meanwhile, Gron / Grön slid from #1 to #3 despite an 11.5% YoY sales decline, and 1964 Supply Co improved from #7 to #5 on 102.2% YoY growth, signaling that Biggies’ flat YoY rank and minor recent dip indicate a brand holding share while faster-movers compress headroom for upward mobility.
Notable Products
Cherry Cola Gummies 4-Pack (10mg) led the story in July 2026 with a -68.99% month-over-month drop and a fall to rank 8, while XXL -CBG/CBD/THC 3:3:1 Raspberry Ginger Ale Gummies 6-Pack (60mg THC, 180mg CBG, 180mg CBD) held rank 1 despite a -23.30% decline. Sour Cherry Bombs Gummies 30-Pack (300mg) slid -37.50% at rank 2, and the category concentration was complete with ten of the top ten as Edible SKUs, indicating demand softness across formats rather than isolated SKU cannibalization. CBG/THC 2:1 Yellow Melo Gummies 4-Pack (20mg CBG, 10mg THC) was the lone mover up at +44.66% to rank 4 against a backdrop where XXL - CBG/CBD/THC 4:4:1 Orange Creamsicle Gummies 4-Pack (40mg CBG, 40mg CBD, 10mg THC) fell -49.22% to rank 5. The mix points to overreliance on legacy flavor lines at the top and a pivot opportunity toward ratio-led formulations as the only growth pocket in July 2026.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
