Oct-2025
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Overview
Market Insights Snapshot
BLAST has shown varied performance across different categories and regions, with notable fluctuations in its rankings and sales figures. In Alberta, the brand did not make it to the top 30 in the Concentrates category, indicating a potential area for improvement. However, in the Vapor Pens category, it has maintained a presence with a ranking of 74 in October 2025, despite not being in the top 30 in August. This suggests some volatility in this category, but also an opportunity for growth if the brand can stabilize its position. Meanwhile, in British Columbia, BLAST has seen a decline in the Concentrates category, dropping from 21st in July to 41st in October. Yet, the Edible category tells a different story, with BLAST achieving a significant leap to 9th place by October, reflecting a strong upward trend in this segment.
In the Illinois market, BLAST has experienced a relatively stable presence in the Vapor Pens category, maintaining a ranking around the mid-60s to 70s throughout the months, which could indicate a steady consumer base. Conversely, in Ontario, the brand did not rank in the top 30 for Vapor Pens in September, which might be a cause for concern or an opportunity to reassess market strategies in that region. Notably, British Columbia has been a standout market for BLAST in the Edible category, with sales figures exhibiting substantial growth. This suggests that the brand's offerings in this category are resonating well with consumers there, presenting a potential model for success that could be replicated in other markets.
Competitive Landscape
In the competitive landscape of the Edible category in British Columbia, BLAST has shown a remarkable improvement in its ranking from 16th in July and August 2025 to 9th by October 2025. This significant leap in rank is indicative of a substantial increase in sales, particularly in October, where BLAST's performance surged, contrasting with its earlier months. In comparison, Bhang has steadily improved its position from 15th to 11th over the same period, while Chowie Wowie experienced a decline, moving from 10th to 12th. Meanwhile, 1964 Supply Co and Monjour maintained relatively stable positions, with Monjour peaking at 5th in September before dropping to 7th in October. The upward trajectory of BLAST suggests a growing consumer preference and market penetration, positioning it as a rising contender against established brands in the region.

Notable Products
In October 2025, the top-performing product for BLAST was the LA Kush Cake Sour Pineapple Live Rosin Gummy (10mg), which rose to rank 1 with notable sales of $20,240. The Animal Style Sour Wild Raspberry Live Rosin Soft Chews (10mg) dropped to rank 2, maintaining strong sales momentum. The Interstellar Strawberries Gummies 2-Pack (10mg) made its debut at rank 3, indicating a successful product launch. Flawless Victory Live Rosin Disposable (1g) and Pineapple Express Live Resin Cartridge (1g) secured ranks 4 and 5, respectively, suggesting a strong entry into the vapor pens category. Notably, LA Kush Cake's rise from a consistent rank 2 in previous months to the top spot highlights its growing popularity among consumers.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.







