.svg){kind=small}
Dec-2025
Sales
Trend
6-Month
Product Count
SKUs
Overview
Market Insights Snapshot
BLAST's performance across various categories and regions has seen notable fluctuations over the past few months. In Alberta, the brand's presence in the Vapor Pens category has been declining, as evidenced by its ranking falling from 74th in September 2025 to 78th in October 2025, and subsequently disappearing from the top 30 in the following months. This trend suggests a need for strategic adjustments in this market. Meanwhile, in British Columbia, BLAST has shown resilience in the Edible category, maintaining a strong position within the top 15, peaking at 9th in October, despite slight fluctuations in subsequent months. This indicates a solid consumer base and potential for growth in this particular category.
In the U.S., Illinois has been a positive spot for BLAST, especially in the Vapor Pens category, where the brand improved its ranking from 73rd in September to 59th by December, showcasing a steady upward trajectory. This upward movement is a promising sign of increased market acceptance and brand recognition. On the other hand, in Ontario, BLAST's entry into the Vapor Pens market was relatively late, with a ranking of 96th in October, but it managed to climb to 83rd by December. Despite these improvements, the brand still remains outside the top 30, indicating room for significant growth and the need for enhanced market strategies to capture a larger share.
Competitive Landscape
In the competitive landscape of vapor pens in Illinois, BLAST has shown a notable upward trajectory in brand rank from September to December 2025. Starting from a rank of 73 in September, BLAST improved to 59 by December, indicating a positive trend in market presence. This ascent is particularly significant when compared to competitors like Grow Sciences, which also improved but remained slightly behind BLAST by December. Meanwhile, Trippy Sips experienced a decline from a rank of 51 in October to 60 in December, suggesting a potential opportunity for BLAST to capture more market share. Despite Batch Extracts and Amber maintaining relatively stable positions, BLAST's consistent rise in rank and sales momentum highlights its growing influence in the Illinois vapor pen category, making it a brand to watch in the coming months.
Notable Products
In December 2025, the top-performing product for BLAST was Animal Style Sour Wild Raspberry Live Rosin Soft chews, maintaining its number one rank from November with notable sales of 7,750 units. Following closely, LA Kush Cake Sour Pineapple Live Rosin Gummy secured the second position, consistent with its ranking in November. Death Bubba Distillate Cartridge climbed back to third place, showing a significant improvement from its absence in November's rankings. Solar Eclipse Live Rosin Chews made an impressive debut in December, entering the list at fourth place. Meanwhile, Cosmic Cotton Candy Live Resin Cartridge dropped to fifth place from its previous third position in November, indicating a shift in consumer preference.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
