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May-2026
Sales
Trend
6-Month
Product Count
SKUs
Avg Price
YoY Sales Change
YoY Price Change
Market Insights Snapshot
In May 2026, BLAST’s mix tilted toward Vapor Pens at 47.34% share with 113.29% year-over-year growth but a 9.96% month-over-month decline, while Edible held 37.24% share with 18.45% YoY growth and a 2.80% MoM dip; together these two categories account for 84.57% of sales, indicating heavier reliance on inhalables despite recent monthly softness. Concentrates fell to 12.66% share with a 60.04% YoY decline and a 2.92% MoM decline, while Pre-Roll, at 2.77% share, surged 55.02% MoM off a small base; this combination implies BLAST is trading into higher-velocity segments while cycling out of legacy Concentrates, shifting risk toward maintaining momentum in Vapor Pens.
With Edible ranked 12 in British Columbia and the brand’s average price up 6.95% YoY alongside a 17.21% YoY lift in total sales, the data implies pricing power is being carried by Vapor Pens rather than Edible. The 9.96% MoM pullback in Vapor Pens against a 2.80% MoM decline in Edible suggests near-term volatility concentrated in the lead category, while the 55.02% MoM uptick in Pre-Roll signals a testable expansion lane; taken together, BLAST’s positioning hinges on stabilizing Vapor Pens throughput while using Edible’s steadier base and selective Pre-Roll gains to diversify share without overextending into shrinking Concentrates.
Competitive Landscape
BLAST sits at rank #12 in BC Edible in May 2026, down 1 position year over year from #11, while its three-month rank held at #12 and its peak of #3 came in October 2025; meanwhile, Spinach climbed from #2 to #1 with 87.7% year-over-year sales growth and No Future advanced from #3 to #2 with 152.6% growth, indicating peers are converting momentum into rank gains as BLAST gives up relative ground. This mix—BLAST flat quarter-over-quarter at #12 but slipping 1 rank versus last year, alongside Gron / Grön falling from #1 to #3 despite 16.4% growth and Wyld holding #4 with 165.8% growth—implies the market is rewarding outsized growth rates, so BLAST’s current trajectory points to share dilution unless it reaccelerates to reclaim positions closer to its October 2025 peak.
Notable Products
CBG/THC 1:1 Solar Eclipse Gummy (10mg CBG, 10mg THC) posted the largest month-over-month gain at +57% while rising to rank 4, contrasting with LA Kush Cake Sour Pineapple Live Rosin Gummy (10mg) plunging -58% yet still holding rank 1. Animal Style Sour Wild Raspberry Live Rosin Gummy (10mg) fell -19% at rank 2, while Cosmic Cotton Candy Live Resin Cartridge (1g) advanced +15% at rank 5 with about $34,560 in May 2026 sales. Four of the top ten are Edible SKUs, but the only Edible growing more than +50% is a minor CBG/THC functional variant, implying the Edible portfolio is bifurcating toward niche cannabinoid formats while legacy Live Rosin gummies contract.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
