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Mar-2026
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Overview
Market Insights Snapshot
In the Canadian market, BLAST has shown varied performance across different provinces and categories. In British Columbia, BLAST's presence in the Concentrates category has been steadily improving, moving from rank 43 in December 2025 to reaching the 28th position by February 2026, although it slightly dipped to 31 in March. This upward trend suggests a growing acceptance and popularity of their concentrates. Meanwhile, their performance in the Edible category has been relatively stable, maintaining a position around the 12th rank in recent months. However, in the Vapor Pens category, BLAST's ranking has fluctuated significantly, dropping to 62nd in March 2026, indicating potential challenges in this competitive segment. In Alberta, BLAST did not make it into the top 30 for Vapor Pens, which could be a concern for the brand's market penetration in this category.
In the United States, BLAST's performance in Illinois for Vapor Pens has been relatively stable, albeit outside the top 30, with rankings hovering around the mid-60s. This consistency, while not overly impressive, shows a steady presence in the market. However, in Ontario, BLAST only appeared in the rankings in December 2025 at 91st position for Vapor Pens, and then failed to secure a top 30 spot in subsequent months, highlighting a significant gap in market engagement. This suggests that BLAST may need to reassess its strategies in Ontario to enhance its visibility and competitiveness in the Vapor Pens category. Such variations across states and provinces underscore the importance of targeted strategies to bolster brand performance in specific markets.
Competitive Landscape
In the competitive landscape of the Edible category in British Columbia, BLAST has experienced notable fluctuations in its rank and sales performance from December 2025 to March 2026. Initially ranked 11th in December 2025, BLAST saw a dip to 13th in January 2026, before recovering slightly to maintain the 12th position in February and March 2026. This period of fluctuation is indicative of a competitive market environment, where brands like Olli have shown a consistent upward trajectory, moving from 12th to 10th place, and experiencing a significant increase in sales. Meanwhile, Biggies experienced a decline from 8th to 11th place, reflecting a downward trend in sales. These dynamics suggest that while BLAST has managed to stabilize its position, it faces pressure from competitors like Olli, which are gaining market share, and must strategize to enhance its market presence and sales performance in the coming months.
Notable Products
In March 2026, the top-performing product for BLAST was the Animal Style Sour Wild Raspberry Live Rosin Gummy (10mg), maintaining its number one rank from the previous months with sales of 8192 units. Following closely, the LA Kush Cake Sour Pineapple Live Rosin Gummy (10mg) held its position at rank two, showing consistent performance. The CBN/THC 1:1 Lunar Eclipse Lemon Chamomile Live Rosin Gummy (10mg CBN, 10mg THC) also remained steady at rank three, indicating stable demand. The Bunch of Those Lemon Lime x Super Lemon Haze Gummy (10mg) continued to rank fourth, although its sales figures have been declining over the months. Lastly, the CBG/THC 1:1 Solar Eclipse Gummy (10mg CBG, 10mg THC) re-entered the rankings at position five, showing a slight increase in sales compared to January 2026.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
