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Apr-2025
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Overview
Market Insights Snapshot
Blaze Craft Cannabis Flower (IL) has shown a varied performance across its product categories and within the state of Illinois. In the Flower category, the brand did not make it into the top 30 rankings from January to April 2025, indicating a potential area for growth or increased competition in this segment. Despite not breaking into the top 30, the sales figures for Flower in March 2025 show a noticeable increase compared to February, suggesting a positive trend that could signal future improvements if maintained. This upward movement in sales, despite the lack of top-tier ranking, could imply that the brand is gaining traction with consumers, albeit at a slower pace compared to its competitors.
In contrast, the Pre-Roll category has been a stronger performer for Blaze Craft Cannabis Flower (IL). The brand achieved a top 16 ranking in January 2025 and improved to 9th place by February, demonstrating significant competitive strength in this category. Although there was a slight dip to 13th place in April, the brand maintained a solid presence within the top 15, reflecting consistent consumer demand. The sales performance in February 2025 was particularly noteworthy, with a substantial increase that might have contributed to the brand's peak ranking during that month. This category's performance suggests that Blaze Craft Cannabis Flower (IL) has successfully captured a segment of the Pre-Roll market, offering potential insights into consumer preferences and brand strategy within Illinois.
Competitive Landscape
In the competitive landscape of the Illinois pre-roll category, Blaze Craft Cannabis Flower (IL) has experienced notable fluctuations in its market position over the first four months of 2025. Initially ranked 16th in January, Blaze Craft made a significant leap to 9th in February, surpassing brands like Aeriz and Revolution Cannabis. This upward movement was driven by a substantial increase in sales, reflecting a strong market response. However, by April, Blaze Craft's rank dropped to 13th, indicating a competitive challenge as Grassroots and Simply Herb maintained stable positions within the top 12. Despite this, Blaze Craft's ability to achieve a top 10 rank in February highlights its potential for growth and resilience in a dynamic market.
Notable Products
In April 2025, Blaze Craft Cannabis Flower (IL) saw Cheddar Cheeze Pre-Roll (1g) leading the sales with a remarkable figure of 9107 units sold, securing the top spot. Following closely, Tangie Berry Pre-Roll (1g) ranked second, showing strong performance in the Pre-Roll category. Otter Popz x Jealousy Pre-Roll (1g) and Oreo Dough Pre-Roll (1g) took the third and fourth positions, respectively, indicating consistent popularity. Notably, Moon Blend Pre-Roll (1g) maintained its fifth position from March, although its sales figures slightly decreased. The rankings reveal a stable preference for these products, with little fluctuation in their standings from previous months.
```Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
