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Dec-2025
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Overview
Market Insights Snapshot
Blaze Craft Cannabis Flower (IL) has shown varied performance across different product categories in Illinois. In the Flower category, the brand has not been able to break into the top 30 rankings over the past few months, maintaining a position just outside this range. Specifically, the brand's ranking fluctuated between 31 and 35 from September to December 2025. Despite this, there was a slight uptick in sales in December, suggesting a potential positive trajectory that could be worth watching in the coming months. However, the inability to secure a top 30 spot indicates that there may be significant competition or challenges in this category within the state.
Conversely, Blaze Craft Cannabis Flower (IL) has demonstrated more robust performance in the Pre-Roll category in Illinois. The brand consistently held a position within the top 10, with rankings ranging from 8 to 10 over the same period. This stability is indicative of a strong market presence and consumer preference in this category. Notably, there was a dip in sales in November, but the brand quickly rebounded in December, reclaiming its previous rank. This resilience in the Pre-Roll category could suggest a strategic focus or a particularly well-received product line that resonates with consumers in Illinois.
Competitive Landscape
In the competitive landscape of the Illinois pre-roll category, Blaze Craft Cannabis Flower (IL) has shown a notable performance shift from September to December 2025. Initially ranked 9th in September and October, Blaze Craft experienced a dip to 10th in November before rebounding to 8th place in December. This fluctuation in rank highlights the brand's resilience and ability to recover in a competitive market. In comparison, Lowell Herb Co / Lowell Smokes saw a steady decline from 6th to 10th place over the same period, indicating a downward trend in sales. Meanwhile, High Supply / Supply maintained a strong position, consistently ranking between 5th and 7th, showcasing stable sales performance. Ozone and Aeriz also demonstrated competitive stability, with Ozone fluctuating slightly but remaining in the top 10, and Aeriz climbing to 5th in October before stabilizing at 7th. These dynamics suggest that while Blaze Craft Cannabis Flower (IL) faces stiff competition, its ability to climb ranks in December is a positive indicator of potential growth and market adaptability.
Notable Products
In December 2025, Blaze Craft Cannabis Flower (IL) saw Blue Gruntz Pre-Roll (1g) emerge as the top-performing product in the Pre-Roll category, with impressive sales of 4158 units. Blue Unicorn Poop Pre-Roll (1g) followed closely, securing the second rank, slightly down from its first position in November. Black Lime Diesel Pre-Roll (1g) maintained a steady presence, holding the third position consistently from October to December. Peanut Butter Cherry Pie Pre-Roll (1g) experienced a slight dip, moving from second in November to fourth in December. GMO Nerds Pre-Roll (1g) made its debut in the rankings at fifth place, highlighting its growing popularity in the market.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
