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Aug-2025
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Overview
Market Insights Snapshot
Aeriz has shown a mixed performance across different states and categories. In Arizona, Aeriz's ranking in the Flower category has remained stable at 14th place from June to August 2025, despite a noticeable decline in sales over these months. This consistency in ranking, despite the drop in sales, suggests a competitive market where Aeriz is managing to hold its ground. In contrast, in Illinois, Aeriz has dominated the Concentrates category, consistently maintaining the top position from May to August 2025. This indicates a strong brand presence and consumer preference for Aeriz's concentrate products in the state.
In other categories in Illinois, Aeriz's performance has been more volatile. The Edible category saw Aeriz fluctuate in rankings, peaking at 12th place in July 2025 before slipping back to 15th in August. This suggests some instability in consumer preferences or possibly increased competition. The Flower category, however, saw a positive movement as Aeriz improved its position from 11th in July to 8th in August 2025, indicating a strengthening presence. Meanwhile, the Vapor Pens category saw Aeriz drop out of the top 30 by August, which could signal a need for strategic adjustments in this segment. Such movements highlight the dynamic nature of the cannabis market, where Aeriz's performance varies significantly across categories and states.
Competitive Landscape
In the competitive landscape of the Illinois flower market, Aeriz has shown a dynamic shift in its rankings over the summer of 2025. Starting in May at rank 10, Aeriz maintained its position in June, dropped to 11 in July, but rebounded to rank 8 by August. This fluctuation indicates a competitive struggle, particularly against brands like Ozone and &Shine, which consistently ranked higher. Notably, Ozone held steady at ranks 5 and 6, while &Shine improved from rank 9 in June to 7 in August. Despite these challenges, Aeriz's sales remained relatively stable, suggesting a loyal customer base. However, the brand must strategize to improve its market position against competitors like Grassroots, which climbed from rank 11 in May to 9 in August, indicating a positive sales trajectory. To capitalize on these insights, businesses can leverage advanced data analytics to understand market dynamics and consumer preferences better.
Notable Products
In August 2025, Jenny Kush (3.5g) maintained its position as the top-performing product for Aeriz, despite a slight decrease in sales from previous months, with a notable figure of 7695. Jenny Kush Pre-Roll 2-Pack (1g) fell to third place, having previously held the top spot in June. Wedding Cake Pre-Roll 2-Pack (1g) emerged strongly, securing the second position after not being ranked in June and July. Gelato Mintz (3.5g) consistently held the fourth position from July to August. Wedding Cake (3.5g) maintained a steady presence in the rankings, positioned fifth, showing a slight decline from its third-place ranking in June.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
