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Nov-2025
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Overview
Market Insights Snapshot
In Arizona, Aeriz has experienced a downward trend in the Flower category, moving from 17th place in August 2025 to 23rd by November. This decline is reflected in their sales figures, which have consistently decreased over the months. The drop in ranking and sales may indicate increased competition or a shift in consumer preferences away from their offerings in this category. Notably, Aeriz has not been able to break into the top 30 in other categories in Arizona, which could be seen as a missed opportunity for market expansion.
In contrast, Aeriz has shown strong performance in Illinois, particularly in the Concentrates category, where they have maintained the top position consistently from August to November 2025. Their Flower category in Illinois has also seen improvement, climbing from 8th to 5th place, with a significant increase in sales. However, in the Vapor Pens category, despite not being in the top 30 in August, they have made a notable entry and climbed to 21st by November. This suggests a growing presence and potential for further growth in this segment. On the other hand, the Edible category has seen little movement, maintaining a middle-tier rank, which may indicate a stable but limited market share.
Competitive Landscape
In the competitive landscape of the Illinois flower category, Aeriz has shown notable improvement in its market position over the past few months. Initially ranked 8th in August and September 2025, Aeriz climbed to the 5th position by October and maintained this rank in November. This upward trend signifies a positive shift in consumer preference and brand recognition, likely driven by strategic marketing efforts or product enhancements. In contrast, Daze Off and Good Green have been oscillating between the 3rd and 4th positions, indicating a competitive tussle at the top. Meanwhile, Ozone consistently held the 6th rank, suggesting stable but stagnant performance. Aeriz's rise in rank is particularly impressive given the competitive pressures from these established brands, and it highlights an opportunity for Aeriz to further capitalize on its momentum to potentially break into the top three in the coming months.
Notable Products
In November 2025, Jenny Kush (3.5g) maintained its position as the top-performing product for Aeriz, with sales slightly decreasing to 6542 units. Jenny Kush Full Spectrum Hash Oil (1g) rose to second place, showing a decline from its peak in October. White Peach Gelato Pre-Roll 2-Pack (1g) dropped to third place, experiencing a notable decrease in sales compared to the previous month. Wedding Cake Pre-Roll 2-Pack (1g) entered the rankings at fourth place, having been absent in October. G-Tank Pre-Roll 2-Pack (1g) made its debut in the rankings at fifth place, indicating a new product interest in the market.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
