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Sep-2025
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Overview
Market Insights Snapshot
Aeriz has shown varied performance across different product categories and states. In Arizona, their Flower category saw a decline in rank, moving from 14th place in June 2025 to 18th by September 2025, accompanied by a consistent decrease in sales over these months. This downward trend could suggest increasing competition or shifts in consumer preference within the Flower category. On the other hand, in Illinois, Aeriz maintained a stronghold in the Concentrates category, consistently holding the top rank from June to September 2025. This indicates a solid market position and consumer loyalty, even amidst fluctuating sales figures.
In Illinois, Aeriz's performance in the Flower category remained robust, with an improvement in their ranking from 10th in June to 8th by September, alongside a notable increase in sales during the same period. The Pre-Roll category also witnessed an upward trend, climbing from 12th place in June to 7th in September, suggesting growing popularity. However, their Vapor Pens category showed a struggle as they fell out of the top 30 in August before recovering to 23rd place in September. This volatility could point to challenges in maintaining a consistent market presence in this category. The Edible category remained stable, with Aeriz holding its position around the 15th rank, indicating a steady, albeit less dominant, performance in this segment.
Competitive Landscape
In the competitive landscape of the Illinois flower category, Aeriz has shown a notable improvement in its ranking over the summer months of 2025. Starting at 10th place in June, Aeriz climbed to 8th by August and maintained this position through September. This upward trend is indicative of a positive shift in sales performance, particularly evident in September, where Aeriz's sales figures closely rivaled those of &Shine, which held a steady 7th rank. Meanwhile, Ozone consistently ranked higher, maintaining a 6th place position from July through September, despite a decline in sales. Grassroots and Midweek Friday also present competitive challenges, with Grassroots showing a slight improvement from 11th to 10th place, and Midweek Friday fluctuating between 9th and 12th positions. These dynamics suggest that while Aeriz is gaining ground, the competition remains fierce, necessitating strategic efforts to further enhance its market position.
Notable Products
In September 2025, Jenny Kush (3.5g) maintained its position as the top-performing product for Aeriz, with a notable sales figure of 8,489 units, sustaining its lead as the number one ranked product since July. Jenny Kush Full Spectrum Hash Oil (1g) made a significant leap to the second position from fifth in August, indicating a rising demand for concentrates. The White Peach Gelato Pre-Roll 2-Pack (1g) held steady in the third spot, although its sales dipped slightly from the previous month. Wedding Cake Pre-Roll 2-Pack (1g) followed closely in fourth place, showing a consistent presence in the top ranks. The Blueberry Muffin #4 Pre-Roll 5-Pack (2.5g) entered the rankings in fifth place, rounding out the list of top-performing products for the month.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
