Aug-2026
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Market Insights Snapshot
In August 2026, Brindle Farms concentrated over half of brand sales in Concentrates at 51.50% share while Vapor Pens held 44.90% and Pre-Roll was 3.60%, with Concentrates down 48.43% YoY and 37.30% MoM and Vapor Pens down 12.53% YoY and 37.80% MoM. Pre-Roll contracted the most on a YoY basis at 88.31% while stabilizing MoM at just 1.93% decline, as the brand’s overall average price rose 5.29% YoY to $68.99 and the Concentrates average price sat at $66.64. This mix, coupled with a brand-level YoY sales decline of 45.06% and a 24‑month gain of 44.22%, implies a pivot toward higher-priced core segments that is currently under pressure from short-term demand softness.
Holding rank 18 in Concentrates in British Columbia alongside a 51.50% category share inside the brand points to a positioning anchored in Concentrates but with vulnerability to rapid MoM drops of 37.30% in Concentrates and 37.80% in Vapor Pens. The widening gap between a 5.29% YoY price increase and steep volume contraction in categories down 48.43% and 12.53% YoY suggests price elasticity is biting hardest in the brand’s two biggest lines, implying that near-term share defense depends on recalibrating price-pack architecture within Concentrates while using the relatively small 3.60% Pre-Roll base to test recovery tactics with lower MoM risk at 1.93% decline.
Competitive Landscape
Brindle Farms is ranked #18 in BC Concentrates in August 2026, down 13 positions year over year from #5, and 8 positions lower than its 3-month mark of #10; by contrast, Dab Bods climbed to #1 while rising 4 ranks year over year with 127.2% YoY sales growth, and BoxHot holds #2 after jumping 7 ranks year over year with 161.9% YoY growth. Despite once peaking at #2 in October 2025, Brindle Farms now trails competitors that moved upward 4–7 ranks while one key rival, Vortex Cannabis Inc., slipped to #3 with a 10.4% YoY sales decline, implying Brindle Farms’ current trajectory reflects share being ceded to faster-advancing leaders rather than a category-wide retreat.

Notable Products
Lemon Tree Pure Live Rosin Cartridge (1g) posted the steepest decline in August 2026, dropping 40.9% month over month to rank 4, while Animal Style Pure Live Rosin Cartridge (1g) fell 19.2% yet held rank 1. Concentrates showed mixed momentum: Rainbow Belts Live Rosin (1g) rose 25.8% at rank 5, but Sour Animal Live Rosin (1g) slid 24.3% at rank 2. Vapor Pens lost depth as Black Maple Live Rosin Cartridge (1g) plunged 70.1% at rank 8 and contributed to only two Vapor Pens in the top 10, while four of the top ten are Concentrates SKUs, indicating assortment gravity toward solventless jars rather than carts. Taken together, the product mix points to Brindle Farms leaning into Concentrates for near-term volume stability, with Vapor Pens requiring SKU pruning and price-pack recalibration.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.







