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Sep-2026
Sales
Trend
6-Month
Product Count
SKUs
Avg Price
YoY Sales Change
YoY Price Change
Market Insights Snapshot
In September 2026, Concentrates expanded to 69.06% share with year-over-year growth of 45.87% and a month-over-month surge of 195.43%, while Vapor Pens contracted in mix to 30.94% despite a 43.26% month-over-month lift and a modest 1.70% year-over-year gain; average price rose 3.73% to $69.30, with Concentrates priced at $68.83 and Vapor Pens at $70.37. With brand sales up 20.16% year over year and a 26.21% gain over 24 months, the sharp pivot toward Concentrates alongside the milder Vapor Pens trajectory implies Brindle Farms is leaning into a high-velocity extract portfolio anchored in British Columbia, prioritizing categories where volume acceleration outweighs price as the primary growth lever.
Holding rank 8 in Concentrates in British Columbia while Concentrates mix rose 38.13 percentage points MoM to 69.06% and Vapor Pens mix fell the same magnitude to 30.94% positions Brindle Farms to compete on depth within extracts rather than breadth across inhalables. The 195.43% MoM spike in Concentrates versus 43.26% in Vapor Pens, combined with only a 3.73% brand-wide price increase, signals a volume-led share capture path where incremental gains in Concentrates ranking are more attainable than reclaiming mix in Vapor Pens, implying near-term resource allocation should skew toward extract assortment and production throughput to convert category momentum into sustained rank improvement.
Competitive Landscape
Brindle Farms sits at rank #8 in BC Concentrates in September 2026, slipping 1 position year over year from #7 while improving 1 spot since June 2026 from #9, and this follows a retreat from its peak at #2 in October 2025. In contrast, Dabble Extracts surged from #15 to #3 with 242.3% YoY sales growth, while category leader Endgame held #1 but with a -13.2% YoY sales decline, indicating momentum is redistributing toward fast risers even as incumbents soften. The combination of Brindle Farms’ rank compression (down 1 YoY) alongside competitor gains like BoxHot at #4 with 81.7% YoY growth implies Brindle Farms is ceding relative velocity and must counter accelerating mid-pack challengers to avoid further rank erosion.
Notable Products
Animal Style Pure Live Rosin Cartridge (1g) posted the largest month-over-month gain at +53.4% to rank 3, while Lemon Tree Pure Live Rosin Cartridge (1g) also crossed the +50% threshold at +55.2% to rank 6, indicating a sharp pivot toward Vapor Pens within the top 10. In contrast, Sour Animal Live Rosin (1g) fell -35.1% to rank 7 and Rainbow Belts Live Rosin (1g) declined -12.0% to rank 10, a split that coincides with Concentrates still holding ranks 1, 2, 4, 5, 7, 8, and 10. With seven of the top ten being Concentrates but the only triple-digit rank momentum coming from two Vapor Pens, the mix implies Brindle Farms is monetizing demand elasticity in cartridges while legacy rosin SKUs act as baseline traffic drivers, with September 2026 revenue anchored by a single SKU above $27,000.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
