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Sep-2025
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Overview
Market Insights Snapshot
Cannalicious Labs has shown a consistent performance in the Michigan market, particularly in the Concentrates category where it has maintained a strong position, ranking second for most of the observed period from June to September 2025. This stability indicates a solid consumer base and effective product offerings within this category. In the Edible category, Cannalicious Labs has demonstrated upward momentum, moving from the 15th position in June to the 12th position by September, suggesting growing consumer interest and possibly effective marketing strategies or product innovations. However, in the Vapor Pens category, the brand has struggled to break into the top 30 consistently, with a notable improvement only in September where it ranked 32nd, indicating potential challenges in this competitive segment.
In the Tincture & Sublingual category, Cannalicious Labs has maintained a steady presence, consistently ranking around the 4th and 5th positions, which may reflect a loyal customer base and a strong product lineup in this niche. Despite the brand's strong performance in some categories, the absence of a top 30 ranking in the Vapor Pens category for several months highlights a potential area for growth or a need for strategic adjustments. Overall, while Cannalicious Labs is performing well in certain categories, there remain opportunities for expansion and improvement in others, particularly within the vapor pen market in Michigan.
Competitive Landscape
In the Michigan concentrates market, Cannalicious Labs has maintained a strong position, consistently ranking second in June, August, and September 2025, with a slight dip to third place in July. This stability in ranking highlights its resilience and strong market presence amidst competitive pressures. Notably, The Limit has consistently held the top spot, indicating a significant lead in sales performance. Meanwhile, Rkive Cannabis has shown impressive growth, climbing from seventh in June and July to third by September, suggesting a potential threat to Cannalicious Labs' position if this upward trend continues. Wojo Co, another competitor, has fluctuated between third and fourth place, indicating a competitive but less stable position compared to Cannalicious Labs. These dynamics suggest that while Cannalicious Labs is currently well-positioned, the brand must remain vigilant and innovative to maintain its competitive edge in this evolving market.
Notable Products
In September 2025, the top-performing product for Cannalicious Labs was the Mixed Berry RSO Rest Gummies 10-Pack (200mg) in the Edible category, maintaining its first-place ranking from August with a notable sales figure of 13,931 units. The Watermelon Rest RSO High Dose Gummies 10-Pack (200mg) held the second position, a drop from its top rank in August. Recovery - Mango RSO Gummies 10-Pack (200mg) climbed to third place from fourth, showing a recovery from its dip in July. Recovery - Pear RSO Gummies 10-Pack (200mg) slightly slipped to fourth, after being third in August. Blue Raspberry RSO Gummies 10-Pack (200mg) re-entered the rankings at fifth place, marking its return after being unranked in July and August.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
