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Oct-2025
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Overview
Market Insights Snapshot
In the state of Michigan, Traphouse Cannabis Co. has displayed notable performance in the Concentrates category over the past few months. The brand started at a respectable 16th place in July, but experienced a dip to 25th in August. However, it quickly rebounded to 23rd in September, and by October, it climbed back to 17th place. This fluctuation indicates a volatile yet resilient presence in the Michigan market, suggesting that while there may be challenges, Traphouse Cannabis Co. is capable of regaining its footing. Such movements are crucial for stakeholders to monitor, as they can provide insights into market dynamics and potential areas for strategic adjustments.
In the Vapor Pens category, also in Michigan, Traphouse Cannabis Co. maintained more stability, holding the 18th rank in both July and August. Despite a slight drop to 20th place in September and maintaining that position in October, the brand's sales figures suggest a consistent demand. The absence of rankings below 20th indicates that while Traphouse Cannabis Co. faces stiff competition, it remains a significant player in this category. Understanding these trends is essential for investors and analysts who are keen on assessing the brand's competitive edge and market strategies.
Competitive Landscape
In the competitive landscape of vapor pens in Michigan, Traphouse Cannabis Co. has maintained a steady presence, ranking 18th in July and August 2025, but slipping to 20th in September and October 2025. This decline in rank is notable as competitors like Dragonfly Cannabis and Jungle Juice have shown stronger performances, with Dragonfly Cannabis consistently ranking higher, peaking at 16th in July, and Jungle Juice improving from 36th in July to 18th by October. Despite Traphouse Cannabis Co.'s dip in rank, their sales rebounded in October, suggesting potential for recovery. Meanwhile, Hyman and Mozey Extracts have shown fluctuating ranks, with Hyman making a significant leap from 51st in August to 22nd in October, indicating a volatile yet upward trend. These dynamics highlight the competitive pressure Traphouse Cannabis Co. faces, emphasizing the need for strategic adjustments to regain and improve its market position.
Notable Products
In October 2025, Traphouse Cannabis Co.'s top-performing product was Beach Cookies Pre-Roll (1g), maintaining its rank from August and achieving sales of $8,156. Blue Razz Distillate Cartridge (1g) significantly improved its standing, jumping from fifth place in September to second place in October. Purple Urkle Distillate Cartridge (1g) dropped slightly from first place in September to third in October, while Strawberry Shortcake Distillate Cartridge (1g) moved down from third to fourth. Sweet Island Punch Distillate Cartridge (1g) saw a decline, dropping from second place in September to fifth place in October. The shifting rankings highlight a competitive market for vapor pens, with notable gains for Blue Razz Distillate Cartridge (1g).
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
