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May-2026
Sales
Trend
6-Month
Product Count
SKUs
Avg Price
YoY Sales Change
YoY Price Change
Market Insights Snapshot
In May 2026, Circle Hill operated as a single-category brand with Concentrates accounting for 100.0% of sales share, while month-over-month sales in Concentrates declined by 21.8% and category rank in New York stood at 18. The average price was $85.00 alongside a 100.0% category mix concentration, and the absence of a year-over-year rate paired with a 21.8% MoM contraction indicates reliance on one product lane without offset from other categories, implying exposure to short-term demand swings rather than diversified volume cushions.
That 100.0% dependence on Concentrates combined with a rank of 18 in New York places Circle Hill squarely in a mid-pack position where a 21.8% MoM pullback can translate quickly into share losses, while the $85.00 average price limits elasticity levers compared to multi-tiered portfolios. The concentration and rank pairing implies the brand’s positioning hinges on deepening penetration within a single segment rather than hedging across categories, making near-term gains more sensitive to incremental distribution or promotional shifts than to broad portfolio balancing.
Competitive Landscape
Circle Hill sits at rank #18 in NY Concentrates in May 2026 with no year-over-year rank available, improving 15 positions from #33 in February 2026 and retreating 7 positions from its peak at #11 in March 2026; by contrast, Mfny (Marijuana Farms New York) held #1 year over year and remains #1, while Jetpacks advanced from #4 to #2 alongside a 128.6% YoY sales gain. The combination of a three-month climb of 45.5% in rank position terms (from #33 to #18) and a month-on-month drop of 63.6% of that improvement (from #11 to #18) signals volatility: the trajectory implies Circle Hill is capable of breaking into the low-teens but must stabilize share to avoid being eclipsed by competitors consolidating at the top ranks.
Notable Products
Dulce De Uva Live Rosin Badder (2g) posted the largest movement in May 2026 with a +73.9% MoM surge that vaulted it to rank 5 while Dulce De Uva Cold Cured Live Rosin (2g) fell -12.1% at rank 1, and Rainbow Push Pop #4 Cold Cured Live Rosin (2g) plunged -61.4% at rank 9. Strawguava Live Rosin (1g) dropped -25.9% at rank 3 as its 2g counterpart slid -28.8% at rank 4, whereas Strawberry Guava Cold Cured Live Rosin (1g) inched up +4.9% at rank 2, indicating divergent momentum within similar flavor lines. Nine of the top ten SKUs are Concentrates, and the Dulce De Uva family shows mixed outcomes with a +65.6% lift for Dulce De Uva Live Rosin (1g) at rank 8 alongside a -12.1% decline for the flagship 2g cold-cured SKU at rank 1, with the category’s volatility also visible in the -46.8% drop for Rainbow Push Pop #4 Solventless Live Rosin (2g) at rank 7. The pattern implies Circle Hill is consolidating around Concentrates with a tilt toward 1g and badder formats over 2g cold-cured variants, suggesting format-led reallocation rather than broad flavor abandonment.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
