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Apr-2025
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Overview
Market Insights Snapshot
Clade9 has shown a varied performance across different product categories in New Jersey. In the Flower category, Clade9 consistently maintained a position within the top 10 brands, with rankings fluctuating slightly from 6th in January to 7th by April 2025. This suggests a stable presence in a competitive market segment. However, their performance in the Vapor Pens category saw more volatility, with rankings moving from 20th in January to 19th in both February and April, but dropping to 23rd in March. This indicates potential challenges in maintaining consistent market share in this category.
Interestingly, Clade9's performance in the Pre-Roll category in New Jersey saw a notable improvement, rising from outside the top 30 in January to 23rd by April. This upward trajectory could be indicative of strategic adjustments or growing consumer preference for their products in this category. Despite not being in the top 30 initially, the brand's ability to break into a competitive ranking suggests a positive development. These movements highlight Clade9's dynamic presence in the New Jersey market, with varying degrees of success across different cannabis product categories.
Competitive Landscape
In the competitive landscape of the Flower category in New Jersey, Clade9 experienced fluctuations in its ranking from January to April 2025, moving from 6th to 8th, then to 9th, and finally improving to 7th. This indicates a dynamic market environment where Clade9 is actively competing against brands like Simply Herb, which maintained a relatively stable position, and Savvy, which saw a decline from 4th to 8th in April. Notably, Seed & Strain Cannabis Co. showed a significant improvement, jumping from 12th in March to 5th in April, potentially impacting Clade9's market share. Meanwhile, Good Green made a remarkable leap from 23rd in March to 9th in April, highlighting the competitive pressure in the market. These shifts suggest that while Clade9 has managed to regain some ground by April, it faces strong competition from both established and emerging brands, necessitating strategic adjustments to maintain and enhance its market position.
Notable Products
In April 2025, Orange Push Pop (3.5g) maintained its position as the top-performing product for Clade9, with sales reaching 5407 units, reflecting a continued strong performance since March. Diamond Bar (3.5g) held steady in second place, showing consistent popularity, although its sales slightly decreased compared to the previous month. J1 (3.5g) remained in third place, demonstrating stable demand over the months. Fig Bar (3.5g) experienced a notable drop to fourth place after leading in January and February, indicating a significant shift in consumer preference. Diamond Bar (7g) secured the fifth position, consistent with its debut rank in March, suggesting a growing interest in larger quantity flower products.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
