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Aug-2025
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Overview
Market Insights Snapshot
Clade9 has demonstrated a notable performance in the New Jersey market, particularly in the Flower category. The brand maintained a consistent position, ranking 4th in both May and June 2025, before moving up to 3rd place in July and August. This upward trend is indicative of Clade9's growing popularity and market presence in the Flower category. Meanwhile, their Vapor Pens category also showed significant improvement, climbing from the 18th position in May to a strong 7th place by July and August. This suggests a positive reception and increasing consumer preference for their vapor products.
In contrast, Clade9's performance in the Pre-Roll category in New Jersey presents a different narrative. The brand was ranked 24th in May, but it slipped out of the top 30 in June, July, and August. This decline may indicate challenges in maintaining a competitive edge in the Pre-Roll segment. Despite this, the brand's overall sales figures remained robust, particularly in the Flower and Vapor Pens categories, underscoring their strengths in these areas. The disparity in category performance highlights the dynamic nature of the market and the importance of strategic focus on high-performing segments.
Competitive Landscape
In the competitive landscape of the Flower category in New Jersey, Clade9 has demonstrated notable resilience and growth. Over the months from May to August 2025, Clade9's rank has improved from 4th to 3rd, indicating a positive shift in market positioning. This improvement is particularly significant given the consistent performance of top competitors like Garden Greens, which maintained its 1st place rank throughout this period, and Ozone, which held steady at 2nd. Clade9's sales surged in July, surpassing those of RYTHM, which experienced a decline in sales and rank, dropping from 3rd to 4th. Meanwhile, Simply Herb showed an upward trend, climbing from 13th to 5th, but still lagged behind Clade9. These dynamics suggest that Clade9 is effectively capturing market share from competitors, positioning itself as a formidable player in the New Jersey Flower market.
Notable Products
In August 2025, Orange Push Pop (3.5g) maintained its top position in the Flower category for Clade9, achieving a notable sales figure of 6389. J1 (3.5g) climbed to the second position from its consistent third place in previous months. Fig Bar (3.5g) entered the rankings, securing the third spot, showcasing a significant improvement with no ranking in May and July. Diamond Bar (3.5g) experienced a decline, moving from second to fourth place despite its strong sales earlier in the year. A new entrant, J-1 Distillate Disposable (1g) in the Vapor Pens category, debuted at fifth place, indicating a potential growth area for Clade9.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
