COCO Labs

Data Snapshot: May 05, 2024
COCO Labs Cannabis Brand Logo
$100K+

Apr-2024

Sales

Decline

Trend

6-Month

65

Product Count

SKUs

COCO Labs

Overview

Markets

COCO Labs Locations

Product Trends

COCO Labs Categories

COCO Labs Sales

Market Insights Snapshot

COCO Labs Historical Sales by Category

In Missouri, COCO Labs has demonstrated a variable performance across different cannabis product categories, with notable movements in rankings over the first four months of 2024. For concentrates, the brand maintained a presence within the top 20, albeit with fluctuations, starting at rank 12 in January, dipping to 15 in February, returning to 12 in March, and then experiencing a decline to rank 19 in April. This pattern suggests a resilient but challenged position in the Missouri concentrates market. In contrast, COCO Labs' foray into the Pre-Roll category is marked by its absence in the rankings for the first two months of the year, followed by an entry at a lower position (63 in March and 61 in April), indicating a nascent but growing presence. This entry is a significant development, albeit starting from a lower baseline, suggesting a strategic expansion of their market footprint.

Meanwhile, in the Vapor Pens category, COCO Labs' rankings indicate a struggle to climb, with positions ranging from 33 in January to a peak of 32 in April, despite experiencing a dip to 41 in February. This trajectory showcases a slight improvement towards the end of the observed period, which could signal a potential upward trend or stabilization in their market share within this category. The sales figures reveal an interesting story as well, with a notable increase in April 2024 sales (172,053) compared to the start of the year, indicating a potential rebound or successful marketing efforts. However, the overall fluctuation in rankings across categories and the late entry into the Pre-Roll market highlight the competitive challenges COCO Labs faces, as well as the dynamic nature of consumer preferences in the Missouri cannabis market.

Apr-2024 Rank
Concentrates
Pre-Roll
Vapor Pens
19
61
32
COCO Labs

Competitive Landscape

In the competitive landscape of the Vapor Pens category in Missouri, COCO Labs has shown a notable trajectory in terms of rank and sales, despite facing stiff competition. Initially ranked 33rd in January 2024, COCO Labs experienced a dip to 41st in February before making a gradual climb to 37th in March and finally reaching 32nd in April. This upward trend in rank is mirrored by a significant rebound in sales from February to April, indicating a recovery and potential growth phase for COCO Labs. Competitors such as Nuvata, CLOVR, and Teal Cannabis have maintained more stable but fluctuating positions within the top 30 to 34 ranks during the same period, with Teal Cannabis consistently outperforming COCO Labs in both rank and sales. Smokey River Cannabis, another competitor, has closely trailed COCO Labs, finishing just one rank below in April. The data suggests that while COCO Labs is not leading the pack, its recent positive momentum in sales and rank improvement positions it as a brand to watch in the Missouri vapor pens market.

COCO Labs market ranking for MO Vapor Pens

COCO Labs

Notable Products

In April 2024, COCO Labs saw Sour Diesel Distillate Disposable (0.5g) from the Vapor Pens category reclaim its top position with sales peaking at 734 units, marking a significant increase from its previous months' performances. Following closely, Jack Herer Live Terps Disposable (0.5g), also within the Vapor Pens category, secured the second rank, showcasing a consistent upward trend in its popularity. The Chemdog OG Pre-Roll (1g) from the Pre-Roll category made a notable entry directly into the third rank, indicating a strong demand for pre-rolled products among COCO Labs' offerings. Hawaiian Haze Distillate Disposable (0.5g) took the fourth spot, maintaining the Vapor Pens category's dominance in COCO Labs' product lineup. Lastly, the Granny Skunk Badder Baller Jar (3.5g) from the Concentrates category rounded out the top five, highlighting the diversity in consumer preferences but also marking its first appearance in the sales rankings.

Product Rank
Category
Jan-2024
Feb-2024
Mar-2024
Apr-2024
Sour Diesel Distillate Disposable (0.5g)
Vapor Pens
1
5
4
1
Jack Herer Live Terps Disposable (0.5g)
Vapor Pens
5
>5
3
2
Chemdog OG Pre-Roll (1g)
Pre-Roll
>5
>5
>5
3
Hawaiian Haze Distillate Disposable (0.5g)
Vapor Pens
3
>5
>5
4
Granny Skunk Badder Baller Jar (3.5g)
Concentrates
>5
>5
>5
5
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