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Jul-2025
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Overview
Market Insights Snapshot
CORE Cannabis has demonstrated a steady upward trajectory in the Edible category in Missouri, moving from rank 44 in April 2025 to rank 40 by July 2025. This consistent improvement in ranking, paired with increasing sales figures, suggests a growing consumer preference for their products in this segment. However, it's noteworthy that CORE Cannabis has not yet broken into the top 30 brands, which indicates room for growth and potential market opportunities that the brand could capitalize on in the future. The sales figures reflect a positive trend, with the brand seeing a notable increase from $39,249 in May to $50,652 by July.
In contrast, the performance of CORE Cannabis in the Vapor Pens category in Missouri has been less consistent. The brand's ranking fluctuated, starting at 60 in April, dropping to 67 by July, despite a peak in sales in June. This volatility suggests challenges in maintaining a stable market position within this category. The decline in sales from June ($58,036) to July ($37,567) further underscores potential hurdles that CORE Cannabis may need to address to enhance its standing and capture a more significant share of the market. The absence from the top 30 in this category suggests a need for strategic adjustments to improve competitiveness.
Competitive Landscape
In the competitive landscape of the Edible category in Missouri, CORE Cannabis has demonstrated a promising upward trajectory in its ranking, moving from 44th place in April 2025 to 40th place by July 2025. This improvement in rank is indicative of a positive trend in sales, with a notable increase from April to July. In contrast, competitors like Big Pete's Treats and Monopoly Melts have maintained relatively stable but lower rankings, indicating a potential decline in sales momentum. Meanwhile, Atta has shown a significant rise in rank, moving from 45th to 36th, suggesting a more aggressive growth in sales compared to CORE Cannabis. However, The Standard experienced a decline in rank from 35th in April to 39th in July, which may reflect a downturn in their sales performance. This competitive analysis highlights CORE Cannabis's steady growth amidst fluctuating performances by its competitors, positioning it as a brand with increasing consumer interest in Missouri's edible market.
Notable Products
In July 2025, the top-performing product from CORE Cannabis was the Active - Peach Mango Chews 20-Pack (100mg) in the Edible category, maintaining its number one rank from the previous month with notable sales figures reaching 1,273 units. The Sleep - Grape Gummies 20-Pack (100mg), also in the Edible category, held steady at the second position, showing a sales increase from June to July. Chill - CBD/THC 1:1 Blueberry Gummies 20-Pack (100mg CBD, 100mg THC) remained consistently in third place across the months. In the Vapor Pens category, Strawberry Cough Distillate Disposable (0.5g) rose to fourth place, improving its rank from fifth in June. Meanwhile, the Mai Tai Distillate Disposable (0.5g) experienced a slight drop, moving from fourth to fifth place in July.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
