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Sep-2026
Sales
Trend
6-Month
Product Count
SKUs
Avg Price
YoY Sales Change
YoY Price Change
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Cubano is stocked at 52 licensed dispensaries across Missouri, with the deepest coverage in St. Louis, Kansas City, Cape Girardeau, Columbia, and Lees Summit. Search by ZIP code or city below to find the closest one, or filter by product type if you are after a specific format.
Market Insights Snapshot
In September 2026, Cubano concentrated 73.21% of sales in Flower while Pre-Roll held 21.37% and Concentrates 5.42%, indicating a mix anchored in a single category despite divergent trajectories. Flower grew 54.74% year over year but fell 34.85% month over month, while Pre-Roll declined 45.84% year over year and 21.08% month over month; Concentrates lacked a year-over-year baseline but contracted 26.59% month over month. With overall brand sales up 15.22% year over year and average price up 21.95%, the combination of a rank of 37 in Flower within Missouri and a month-on-month pullback implies that recent price-led gains are colliding with near-term volume pressure concentrated in the core category.
The mix shift leaves Cubano leveraged to Flower volatility: a 54.74% year-over-year surge paired with a 34.85% month-over-month drop concentrates risk at the exact point where the brand is ranked 37 in Missouri, while Pre-Roll’s 21.37% share and 45.84% year-over-year decline reduce diversification. With Concentrates still just 5.42% share and down 26.59% month over month, the portfolio lacks a counter-cyclical buffer; combined with a 21.95% jump in average price, the pattern implies Cubano’s positioning is skewed toward higher-priced Flower that can lift year-over-year revenue but exposes the brand to rank-sensitive swings when monthly demand softens.
Competitive Landscape
Cubano ranks #37 in Missouri Flower for September 2026, improving 4 positions from #41 year over year but slipping 4 spots from #33 three months ago; the brand’s peak at #30 in August 2026 also represents a 7-rank drop month over month. In contrast, Amaze Cannabis climbed from #6 to #2 year over year while Sinse Cannabis held at #3 with a -11.1% sales change, indicating that Cubano’s modest YoY rank gain alongside recent month-over-month declines points to pressure from faster risers near the top and suggests the current trajectory risks drifting further from its August 2026 peak without renewed momentum.
Notable Products
French Royale Pre-Roll (0.5g) posted the steepest decline in September 2026 at -75.9%, sliding to rank 8 while Glitter Bomb Pre-Roll (0.5g) fell -55.0% to rank 6. In contrast, Purple Haze Pre-Roll (1g) rose +32.4% to rank 4 and Trainwreck Pre-Roll 2-Pack (1g) increased +12.9% to rank 5. Six of the top ten are Pre-Roll SKUs, with volatility concentrated in value sizes as single 0.5g variants retreat while 1g and multi-pack formats edge up, implying a product mix shift toward fewer but higher-utility Pre-Roll units for Cubano.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
