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Sep-2025
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Overview
Market Insights Snapshot
The performance of Cultivar Collection in the Maryland market has shown notable fluctuations across categories. In the Flower category, Cultivar Collection was not ranked in the top 30 brands for June, July, or August 2025, indicating a competitive market environment or a need for strategic adjustments. However, by September 2025, the brand climbed to the 32nd position, suggesting a positive trend and potential growth in consumer interest or distribution effectiveness. This upward movement is further supported by a significant increase in sales, jumping from $146,469 in August to $251,944 in September, highlighting a successful turnaround or effective marketing strategy during this period.
In contrast, the Pre-Roll category in Maryland has shown more consistent performance for Cultivar Collection. The brand maintained a presence within the top 35 rankings throughout the summer months of 2025, showing a gradual improvement from the 32nd position in June to the 27th position by September. This steady climb is indicative of a growing foothold in the Pre-Roll market, potentially driven by product quality or consumer loyalty. The sales figures mirror this trend, with a progressive increase each month, culminating in $72,578 in September. This consistency suggests that Cultivar Collection is effectively leveraging its strengths in this category, positioning itself for continued success in the Maryland Pre-Roll market.
Competitive Landscape
In the competitive landscape of the flower category in Maryland, Cultivar Collection has shown a promising upward trend in recent months. Starting from a rank of 37 in June 2025, Cultivar Collection improved its position to 32 by September 2025, indicating a positive trajectory in market presence. This improvement is significant when compared to brands like LivWell, which remained consistently outside the top 30, and Khalifa Kush, which also struggled to break into the top 30. Meanwhile, 1937 experienced a decline from rank 21 in August to 30 in September, suggesting potential volatility. Cultivar Collection's sales increase in September aligns with its improved rank, contrasting with Bl^ck Market, which, despite a better rank, had a less pronounced sales growth. These dynamics highlight Cultivar Collection's strengthening position in the Maryland flower market, potentially appealing to consumers seeking emerging brands with upward momentum.
Notable Products
In September 2025, the top-performing product from Cultivar Collection was the Fire Cracker Pre-Roll (1g) in the Pre-Roll category, which climbed to the number one rank with impressive sales of 3006 units. The Firecracker (3.5g) in the Flower category held the second position, maintaining a strong presence after previously being ranked first in June. The Sour OG Chem Pre-Roll (1g) dropped to third place from its top rank in August, indicating a slight decline in popularity. New to the rankings, Kush Lato (3.5g) debuted at fourth place in the Flower category, while Kush Lato Pre-Roll (1g) entered the Pre-Roll category at fifth. These shifts highlight dynamic changes in consumer preferences for Cultivar Collection's products over recent months.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
