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Sep-2026
Sales
Trend
6-Month
Product Count
SKUs
Avg Price
YoY Sales Change
YoY Price Change
Where to Buy
Dab Daddy is stocked at 81 licensed dispensaries across California, with the deepest coverage in Los Angeles, San Diego, Vista, Chatsworth, and Corona. Search by ZIP code or city below to find the closest one, or filter by product type if you are after a specific format.
Market Insights Snapshot
In September 2026, Dab Daddy remained overwhelmingly concentrated in Flower at 96.09% share, where sales fell 9.98% year over year and 6.30% month over month, while the brand’s overall sales were down 8.51% YoY and average price declined 8.61% YoY to $39.75. Secondary categories moved in opposite directions: Concentrates held 2.94% share with a 258.12% YoY surge but slipped 0.28% MoM, Vapor Pens sat at 0.92% share with a 45.02% YoY decline but jumped 145.58% MoM, and Pre-Roll remained tiny at 0.04% share yet rose 37.77% MoM. With Flower ranked 40 in California, the mix indicates a reliance on a declining core while small-format and inhalables signal early traction, implying the path to stabilization runs through selective diversification rather than deeper exposure to Flower.
The mix shift implies Dab Daddy’s positioning is tethered to price-sensitive Flower where a 6.30% MoM sales drop coincided with only niche gains elsewhere, suggesting incremental volume from lower-priced SKUs is not offsetting category headwinds at rank 40. The 145.58% MoM spike in Vapor Pens alongside a 0.28% MoM dip in Concentrates and a 37.77% MoM uptick in Pre-Roll indicates trial-led volatility in peripheral categories with sub-1% shares, implying the brand can improve resilience by reallocating a few share points away from Flower toward faster-cycling inhalables where small absolute bases can compound without materially cannibalizing the core.
Competitive Landscape
Dab Daddy sits at rank #40 in CA Flower for September 2026, slipping 5 positions year over year from #35 and improving 8 spots versus June 2026’s #48, while remaining well below its peak of #18 from February 2025; in contrast, STIIIZY rose from #2 to #1 and CAM climbed from #3 to #2 as CannaBiotix (CBX) fell from #1 to #3, indicating leadership churn at the top alongside a 47.8% year-over-year sales lift for STIIIZY and a 21.1% decline for CBX; this mix of upward pressure from CAM’s ascent and Oakfruitland’s jump from #11 to #5 with 73.5% growth implies Dab Daddy’s downward YoY rank change amid a recent quarter-on-quarter rebound frames it as a mid-pack brand needing sustained share gains to avoid further displacement.
Notable Products
Marathon OG (14g) delivered the standout move in September 2026 with a 77% month-over-month surge, climbing to rank 2 while 90s OG (14g) plunged 65% MoM to rank 8, indicating a sharp redistribution of buyer attention within large-format Flower. Frosted Donuts (14g) held rank 1 despite an 8% MoM dip, and Hash Burger (14g) fell 16% to rank 5, while four of the top ten are Flower 14g SKUs, concentrating revenue in value-oriented bulk sizes; this pattern implies Dab Daddy’s volume is pivoting toward fewer hero ounces that win share even as secondary 14g strains cycle down. The mixed signals—one outsized gainer above +50% alongside two double-digit decliners—suggest pricing or strain-level elasticity is steering basket composition more than overall category demand, pointing to a portfolio strategy that leans into winners and prunes underperforming 14g variants.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
