EZ Vape

Data Snapshot: Apr 04, 2024
EZ Vape Cannabis Brand Logo
$100K+

Mar-2024

Sales

Decline

Trend

6-Month

24

Product Count

SKUs

EZ Vape

Overview

EZ Vape, offered by Northwest Cannabis Solutions, is a well-regarded, economical brand catering to vape users looking for diversity without steep costs. The brand distinguishes itself through its broad selection of proprietary distillates, high-quality BHO oils, and substantial THC concentrations —as high as 83%—in its affordably-priced cartridges. It's popular among customers for its variety of strains, including the potent sativa blend "99 Problems," sold across numerous dispensaries such as Zips Downtown in Tacoma, Washington.
Markets

EZ Vape Locations

Product Trends

EZ Vape Categories

EZ Vape Sales

Market Insights Snapshot

EZ Vape Historical Sales by Category

In the Washington market, EZ Vape has shown a consistent presence in the vapor pens category, maintaining its position within the top 20 brands over the recent months. Specifically, the brand held the 12th position in December 2023 and January 2024, before slightly slipping to the 15th position in February and March 2024. This movement indicates a stable but slightly declining market presence in this category within the state. The decline from the 12th to the 15th position, while not drastic, suggests a need for the brand to innovate or enhance its marketing efforts to regain or improve its ranking. Sales figures reflect this trend, with a noticeable dip from December 2023's sales of $451,234 to $331,364 in February 2024, before experiencing a slight recovery in March 2024 with sales amounting to $362,637.

While the performance of EZ Vape in the Washington state vapor pens category shows a minor decline in rankings, it's important to note that maintaining a position in the top 15 amidst a competitive market is commendable. The brand's ability to stay within the top 15 suggests a loyal customer base and a potentially strong brand identity within the category. However, the decrease in sales from December 2023 to February 2024, followed by a partial recovery in March, highlights the volatility in the market and the challenges brands face in maintaining their market share. This performance could be indicative of broader market trends, consumer preferences shifts, or increased competition. For EZ Vape, focusing on strategies to enhance product appeal or market penetration could be key to reversing the slight downward trend and improving its standing in future rankings.

Mar-2024 Rank
Vapor Pens
15
EZ Vape

Competitive Landscape

In the competitive landscape of Vapor Pens in Washington, EZ Vape has shown a consistent presence among the top brands, though it has experienced a slight decline in rank from December 2023 to March 2024, moving from 12th to 15th position. This shift indicates a competitive market where even small fluctuations can impact a brand's standing. Notably, Fire Bros. and Snickle Fritz have shown an upward trend in their rankings, with Snickle Fritz making a significant leap from not being in the top 20 in December to securing the 13th spot by March. On the other hand, Optimum Extracts and Hellavated have seen a decline in their positions, indicating potential opportunities for EZ Vape to capitalize on. The fluctuating ranks and sales among these competitors highlight the dynamic nature of the Vapor Pens category in Washington, suggesting that strategic adjustments and market responsiveness are crucial for maintaining and improving market position.

EZ Vape market ranking for WA Vapor Pens

EZ Vape

Notable Products

In Mar-2024, EZ Vape's top-selling product was the Trainwreck Distillate Cartridge (1g) in the Vapor Pens category, reclaiming its position at rank 1 with sales of 3180 units. Following closely, the Skywalker OG Distillate Cartridge (1g) took the second spot, moving down from its previous top position in Feb-2024. The Lemon Cake BHO Distillate Cartridge (1g) improved its standing, advancing to rank 3 from its fourth position in Feb-2024, showcasing a consistent upward trend. The Runtz Distillate Cartridge (1g) also saw a positive movement, ascending to the fourth position from rank 5 in the previous month. Notably, the Dutch Treat Distillate Cartridge (1g) experienced a decline, dropping to the fifth rank in Mar-2024 after being second in Feb-2024, indicating a shift in consumer preference within the Vapor Pens category.

Product Rank
Category
Dec-2023
Jan-2024
Feb-2024
Mar-2024
Trainwreck Distillate Cartridge (1g)
Vapor Pens
1
1
3
1
Skywalker OG Distillate Cartridge (1g)
Vapor Pens
3
3
1
2
Lemon Cake BHO Distillate Cartridge (1g)
Vapor Pens
5
5
4
3
Runtz Distillate Cartridge (1g)
Vapor Pens
>5
4
5
4
Dutch Treat Distillate Cartridge (1g)
Vapor Pens
4
2
2
5
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