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Jul-2026
Sales
Trend
6-Month
Product Count
SKUs
Avg Price
YoY Sales Change
YoY Price Change
Where to Buy
Full Spec is stocked at 191 licensed dispensaries across Washington, with the deepest coverage in Seattle, Tacoma, Spokane, Bellingham, and Olympia. Search by ZIP code or city below to find the closest one, or filter by product type if you are after a specific format.
Market Insights Snapshot
In July 2026, Full Spec concentrated 90.34% of sales in Vapor Pens with 12.94% year-over-year growth and 7.24% month-over-month expansion, while Concentrates held 7.29% share with faster 19.19% YoY and 23.14% MoM gains. Pre-Roll slipped to 1.75% share amid a 36.21% YoY decline but inched up 0.69% MoM, and Edible, though just 0.61% share, posted a 6,946.96% YoY surge off a minimal base; meanwhile, the brand’s average price fell 1.71% YoY as overall sales rose 12.53% YoY. With Vapor Pens ranked 3 in Washington, the mix indicates a dominant pen-led portfolio that is diversifying at the margins via Concentrates’ quicker MoM pace and an emerging Edible test, implying the core is stable while smaller formats supply incremental volume.
The shift toward categories with faster MoM momentum—23.14% in Concentrates versus 7.24% in Vapor Pens—signals room to hedge against pen concentration risk without diluting the 3rd-place anchor in Washington. The 1.71% YoY price decrease alongside 12.53% YoY sales growth and a 56.27% two-year lift points to volume-led gains, suggesting pricing elasticity is favorable in Vapor Pens while the outsized YoY spike in Edible and the 36.21% YoY drop in Pre-Roll imply trial-driven extensions should prioritize ingestibles and extracts rather than combustibles.
Competitive Landscape
Full Spec is ranked #3 in Washington Vapor Pens in July 2026, up 3 positions year over year from #6 and up 1 spot from #4 three months ago, while achieving a peak rank of #3 in July 2026; in contrast, Crystal Clear moved from #2 to #1 with a 12.6% year-over-year sales lift and Mfused slid from #1 to #2 with a 26.1% year-over-year sales decline, positioning Full Spec closer to the category lead than a year prior and widening separation from Plaid Jacket at #4, which advanced from #5 with an 11.9% gain; this trajectory implies Full Spec is consolidating a top-three foothold with upward momentum relative to both the former leader and the mid-pack chasers.
Notable Products
Elite Live - Rose-47 Liquid Live Resin Cartridge (1g) posted the standout move in July 2026 with a 41.4% MoM jump to rank 4, while Elite - Dirty Girl Live Resin Cartridge (1g) held rank 1 with a 23.6% increase and Elite - Tonic G Live Resin Cartridge (1g) climbed 23.2% at rank 5. In contrast, Elite Live - Pepe Le Pew Liquid Live Resin Cartridge (1g) slipped 7.5% while tied at rank 6, and Elite - Night Nurse Live Resin Cartridge (1g) and Elite - Purple Churro Live Resin Cartridge (1g) delivered steadier MoM gains of 10.5% and 10.6% at ranks 2 and 3, respectively. Nine of the top ten are Vapor Pens, signaling concentration around Live Resin and Liquid Live Resin formats, and Elite - 509 Fuego Live Resin Cartridge (1g) added a 22.6% lift at rank 8 as Elite - Green Bliss Live Resin Cartridge (1g) entered at rank 9 with no reported MoM baseline. The pattern points to a deliberate tilt toward higher-velocity Vapor Pen SKUs, indicating product mix optimization around fast-moving live resin variants over breadth expansion.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
