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Aug-2026
Sales
Trend
6-Month
Product Count
SKUs
Avg Price
YoY Sales Change
YoY Price Change
Where to Buy
Plaid Jacket is stocked at 205 licensed dispensaries across Washington and Maine, 203 of them in Washington, with the deepest coverage in Seattle, Tacoma, Vancouver, Spokane, and Everett. Search by ZIP code or city below to find the closest one, or filter by product type if you are after a specific format.
Market Insights Snapshot
Plaid Jacket concentrated 89.11% of August 2026 sales in Vapor Pens, where category revenue grew 15.62% year over year despite a 1.05% month-over-month dip, while Flower fell 27.25% YoY and 32.56% MoM to a 6.79% share and Pre-Roll declined 21.09% YoY and 31.36% MoM to 4.10% share. The brand’s overall sales rose 9.18% YoY alongside a 5.30% YoY increase in average price to $28.05, and Vapor Pens averaged $30.49, indicating that mix is tilting toward higher-priced units even as two secondary categories contracted sharply; the pattern implies reliance on Vapor Pens to offset acute volume pressure in Flower and Pre-Roll.
With Vapor Pens anchoring share at 89.11% while Flower and Pre-Roll contracted more than 27% and 21% YoY, respectively, Plaid Jacket’s positioning is consolidating around a premium-leaning core where pricing power (+5.30% YoY on average price) is still tolerated despite a slight MoM softening in the lead category (-1.05%). Holding rank 3 in Vapor Pens in Washington while secondary categories shrank over 30% MoM suggests a defensible niche concentrated in one category and market; the implication is a narrow but reinforced proposition where sustaining August 2026 growth depends on maintaining Vapor Pens penetration and margin while treating Flower and Pre-Roll as optional rather than scale drivers.
Competitive Landscape
Plaid Jacket sits at rank #3 in WA Vapor Pens in August 2026, improving 3 positions year over year from #6 and edging up 1 spot from #4 in May 2026, while also matching its peak rank of #3 in August 2026; against this, Crystal Clear advanced from #3 to #1 with a 19.7% YoY sales increase and Mfused slid from #1 to #2 with a 32.6% YoY sales decline, indicating Plaid Jacket’s ascent is tied to both own-rank gains and a reshuffle at the top that loosens pressure above it—implying the brand’s upward trajectory is driven by share capture amid competitor divergence rather than absolute category expansion.
Notable Products
Mack`s GAK BHO Cured Resin Disposable (1g) posted the steepest decline in August 2026 at -32.0% MoM while sitting at rank 9, contrasting with Singapore Sling Cured Resin Cartridge (1g) up 37.0% MoM at rank 2, and Hash Burger Cured Resin Cartridge (1g) up 24.8% MoM at rank 1. Miracle Alien Cookies Cured Resin Cartridge (1g) fell -15.8% MoM at rank 5 as disposables overall skewed weaker, and nine of the top ten are Vapor Pens SKUs, concentrating mix into a single category with rank positions 1 through 10 all held by that format. With Hash Burger Cured Resin Cartridge (1g) generating $146,084 alongside outsized MoM gains on cartridges and double-digit declines on select disposables, the pattern implies a deliberate tilt toward cartridge-led volume and away from disposable-led breadth.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
