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Apr-2025
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Overview
Market Insights Snapshot
Decibel Farms has shown a varied performance across different product categories in Oregon. In the Concentrates category, the brand has made progress, moving from a rank of 49 in January 2025 to 42 in February 2025, though it did not maintain a top 30 position in the subsequent months. This indicates a challenge in sustaining competitive positioning in this category. In contrast, their performance in the Pre-Roll category has been more stable, maintaining a top 20 position throughout the first four months of 2025, peaking at rank 10 in February. This consistency suggests a stronger foothold and consumer preference for Decibel Farms' Pre-Roll offerings.
The Flower category presents a different narrative for Decibel Farms in Oregon. Starting at rank 43 in January, there was a dip in February to 56, followed by a recovery to 44 in March. However, April saw a significant drop to rank 80, indicating potential challenges in product appeal or market competition. This fluctuation could reflect a need for strategic adjustments to regain market position in Flowers. The sales data provides a glimpse into these dynamics, with a notable decrease in April sales compared to March, suggesting the importance of monitoring market trends and consumer preferences closely.
Competitive Landscape
In the competitive landscape of the Oregon pre-roll category, Decibel Farms experienced notable fluctuations in its ranking from January to April 2025. Initially positioned at 12th place in January, Decibel Farms climbed to 10th in February, indicating a strong start to the year. However, by March and April, the brand saw a decline to 13th and then 17th place, respectively. This downward trend in rank could be attributed to the increasing competition from brands like Meraki Gardens, which improved its position from 17th in January to 15th by March and maintained this rank in April, reflecting a consistent upward trajectory in sales. Similarly, Mule Extracts demonstrated resilience by maintaining a steady rank around the mid-teens, which might have contributed to the competitive pressure on Decibel Farms. The fluctuations in Decibel Farms' rank suggest a dynamic market environment where maintaining a competitive edge requires strategic adjustments to capture consumer interest and sustain sales momentum.
Notable Products
In April 2025, the top-performing product for Decibel Farms was Trebles - Indica Blend Infused Pre-Roll 2-Pack (1g), maintaining its leading position from March with sales of 2092 units. Following closely, Basslines Duets - Sativa Infused Pre-Roll 6-Pack (3g) secured the second spot, showing a slight improvement from its third-place ranking in March. The Basslines Duets - Indica Infused Pre-Roll 6-Pack (3g) ranked third, a consistent position since March, despite a gradual decline in sales since January. The Trebles - Sativa Blend Bubble Hash Infused Pre-Roll 2-Pack (1g) fell to fourth place after being second in March, indicating a notable drop in sales. Lastly, Bassline - Durban Poison x Banana Poison Infused Pre-Roll 6-Pack (3g) remained steady in fifth place, maintaining its position from March.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
