Dose

Data Snapshot: May 05, 2024
Dose Cannabis Brand Logo
$100K+

Apr-2024

Sales

Decline

Trend

6-Month

181

Product Count

SKUs

Dose

Overview

"Dose Extracts" is a sophisticated cannabis extraction brand, operating out of both Oklahoma and Washington State, renowned for its artisanal approaches to cannabis extraction. Despite the complexity surrounding the understanding of Δ9-THC content and appropriate dosing among consumers, Dose Extracts focuses on clarity, evidenced by its explicit labeling and availability of extensive product information. Their offerings span a wide range of cannabis products, underpinned by clinical pharmacology, precautions, and advice on potential adverse effects, setting them apart as a purveyor of not just cannabis, but well-informed user experiences.
Markets

Dose Locations

Product Trends

Dose Categories

Dose Sales

Market Insights Snapshot

Dose Historical Sales by Category

In Washington, Dose has shown varied performance across different cannabis product categories, with notable movements both upward and downward in rankings over the months. For concentrates, the brand saw a consistent improvement in its position, moving from 94th in January 2024 to 69th by April 2024, indicating a positive trend in consumer preference or distribution reach within this category. However, the vapor pens category tells a slightly different story, with Dose experiencing minor fluctuations in rankings but generally maintaining a position in the 80s, peaking at 80th in March before slipping back down to 86th in April. This stability suggests a steady market presence but also highlights the competitive nature of the vapor pens market in Washington.

On the other hand, the pre-roll category showcases Dose's strongest performance among the three, with rankings consistently in the top 30, peaking at 20th in January 2024. Despite a slight dip to 29th in April, this category clearly represents a significant strength for Dose in Washington, reflecting either a high consumer preference or effective market strategies in this segment. Notably, the sales figures in January 2024 for pre-rolls significantly outpaced those of concentrates and vapor pens, underscoring the brand's success in capturing the pre-roll market. However, a drop in sales from March to April 2024 in this category suggests potential volatility or seasonal impacts affecting consumer behavior. This mixed performance across categories highlights the importance of strategic focus and adaptation to maintain and grow market share in a highly competitive landscape.

Apr-2024 Rank
Concentrates
Pre-Roll
Vapor Pens
69
29
86
Dose

Competitive Landscape

In the competitive landscape of the Pre-Roll category in Washington, Dose has experienced notable fluctuations in its market position, impacting its sales and rank among competitors. Initially ranking 20th in January 2024, Dose showed a promising start with higher sales than Bondi Farms, Canna Organix, Fire Bros., and Equinox Gardens. However, despite an increase in sales through March, Dose's rank slipped to 29th by April, indicating a significant shift in consumer preference or competitive dynamics. Notably, Fire Bros. saw a remarkable improvement, climbing from a rank below the top 40 to 27th by April, surpassing Dose with a higher sales trajectory. This shift underscores the volatile nature of the Pre-Roll market in Washington, where brand positions can change rapidly, affecting Dose's market share and competitive standing. The data suggests a need for Dose to reassess its market strategies amidst growing competition and changing consumer preferences.

Dose market ranking for WA Pre-Roll

Dose

Notable Products

In April 2024, Dose saw Blue Dream Infused Pre-Roll (1g) leading the sales charts within the Pre-Roll category, marking a significant sales figure of 2217 units. Following closely, Forbidden Fruit Infused Pre-Roll (1g) secured the second position, showcasing a notable jump in its ranking from previous months. King Louis XIII Infused Pre-Roll (1g) and Headband Infused Pre-Roll (1g) were ranked third and fourth, respectively, indicating a competitive landscape within the top products. The entry of Blueberry Donut Infused Palm Blunt (1g) into the fifth rank highlights the dynamic nature of consumer preferences in the market. This month's rankings demonstrate a shift in consumer preference towards specific strains, with Blue Dream Infused Pre-Roll (1g) consistently maintaining high popularity.

Product Rank
Category
Jan-2024
Feb-2024
Mar-2024
Apr-2024
Blue Dream Infused Pre-Roll (1g)
Pre-Roll
2
5
1
1
Forbidden Fruit Infused Pre-Roll (1g)
Pre-Roll
5
>5
>5
2
King Louis XIII Infused Pre-Roll (1g)
Pre-Roll
>5
4
5
3
Headband Infused Pre-Roll (1g)
Pre-Roll
4
>5
>5
4
Blueberry Donut Infused Palm Blunt (1g)
Pre-Roll
>5
>5
>5
5
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