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Sep-2026
Sales
Trend
6-Month
Product Count
SKUs
Avg Price
YoY Sales Change
YoY Price Change
Where to Buy
Dragonfly Cannabis is stocked at 384 licensed dispensaries across Michigan, New York, and 2 other states, 282 of them in Michigan, with the deepest coverage in Detroit, New Buffalo, Grand Rapids, Monroe, and Ann Arbor. Search by ZIP code or city below to find the closest one, or filter by product type if you are after a specific format.
Market Insights Snapshot
In September 2026, Dragonfly Cannabis concentrated 62.80% of sales in Pre-Roll, where year-over-year growth was 7.27% but month-over-month declined 3.75%, while Flower expanded to 18.36% share with a 572.79% year-over-year jump and a 46.30% month-over-month increase. Vapor Pens held 17.05% share with an 8.15% year-over-year decline and a 0.53% month-over-month dip, as Concentrates remained 0.91% share yet surged 132.03% month-over-month and Edible at 0.88% share fell 9.53% month-over-month. With a Pre-Roll category rank of 3 in Michigan and an average price up 13.86% year-over-year to $1.96, the mix indicates reliance on Pre-Roll scale while incremental volume is shifting toward Flower and niche formats, implying a gradual broadening of the revenue base even as the anchor category softens month-over-month.
The tilt toward Flower—up 46.30% month-over-month and 572.79% year-over-year—alongside a 3.75% month-over-month dip in Pre-Roll suggests the brand is converting demand from a mature anchor into higher-ticket formats, supported by an average price that is 13.86% higher year-over-year. Vapor Pens’ 8.15% year-over-year contraction paired with Concentrates’ 132.03% month-over-month rise indicates experimentation at the edges rather than a stable inhalables portfolio, while maintaining a number 3 Pre-Roll position signals room to trade consumers into adjacent categories without abandoning core rank. Net, the pattern implies positioning that uses Pre-Roll share to acquire and cross-sell into Flower and select concentrates, aiming to lift blended price while cushioning volatility from category-specific month-over-month swings.
Competitive Landscape
Dragonfly Cannabis sits at rank #3 in Michigan Pre-Roll for September 2026, unchanged from rank #3 in September 2025, while holding the same #3 position from June 2026; by contrast, Jeeter holds #1 with a 149.9% year-over-year sales increase and Cali-Blaze remains #2 despite a 36.1% year-over-year sales decline. Mitten Extracts moved from #5 to #4 year over year with a 194.1% sales increase, whereas Goodlyfe Farms slid from #4 to #5 alongside a 22.3% sales decline; Dragonfly Cannabis also matched its peak rank at #3 in September 2026 without a change in rank over the past three months. The pattern implies Dragonfly Cannabis is stable at a ceiling: consistent #3 placement suggests share is capped unless it converts volatility above (#2 declining) or fends off momentum below (#4 accelerating).
Notable Products
Space Ape Pre-Roll (1g) posted the largest month-over-month move in September 2026 at +55.6%, climbing to rank 2 while Afternoon Tea Pre-Roll (1g) rose a smaller +9.0% and held rank 1. Citronella Pre-Roll (1g) declined -8.7% at rank 4 as Sour Lemons Pre-Roll (1g) advanced +42.5% at rank 5, indicating share is rotating within the top five. With eight of the top ten SKUs in September 2026 concentrated in the Pre-Roll category and only one SKU showing a negative change above -10%, the mix points to deliberate depth in pre-rolls rather than breadth across categories, steering Dragonfly Cannabis toward scale via a few high-velocity formats.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
