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May-2026
Sales
Trend
6-Month
Product Count
SKUs
Avg Price
YoY Sales Change
YoY Price Change
Market Insights Snapshot
In May 2026, DTF Hash Co. operated as a single-category brand, with Concentrates holding 100.0% mix share and a month-over-month sales change of 13.33%, while category count held at one and rank within New York Concentrates sat at 20. Average price sat at $56.65, and the sole-category concentration paired with a rank of 20 indicates a middle-of-pack placement that rose month-over-month faster than a flat multi-category baseline would allow; the implication is that Concentrates is the only current growth engine, and portfolio breadth is not contributing to momentum.
The shift implies DTF Hash Co. is trading depth for breadth: 100.0% exposure to Concentrates focuses positioning on a single purchase mission, and a 13.33% month-over-month lift from that base suggests price and velocity are carrying rank 20 rather than assortment expansion. With no year-over-year metric reported and a single-category footprint, the brand’s defendable space is tied to sustaining mid-pack share within New York Concentrates, meaning incremental gains likely depend more on improving price-pack architecture and repeat rates than on cross-category spillover.
Competitive Landscape
DTF Hash Co. sits at rank #20 in NY Concentrates in May 2026, down 1 position from #19 in February 2026, while its 3-month position also shifted from #19 to #20, indicating a slight downward drift as the category’s leaders accelerate. In contrast, Jetpacks climbed from #4 to #2 year over year and RYTHM rose from #5 to #3, and UMAMII jumped from #30 to #4 alongside a 3,769.7% YoY sales increase, which collectively suggests competitive pressure is tilting share toward faster movers; with Mfny (Marijuana Farms New York) holding #1 both this year and last and Nyce rising from #11 to #5 on 163.5% YoY growth, the pattern implies DTF Hash Co.’s rank trajectory—peaking at #19 and slipping to #20—signals stagnation relative to peers concentrating gains at the top.
Notable Products
Sugar Cane Live Rosin (1g) delivered the standout move in May 2026 with +185.7% month over month and a jump to rank 2, while Mellow Kitty Live Rosin (1g) fell -51.9% to rank 6, signaling a sharp reallocation of demand within the lineup. Super Boof Live Rosin (1g) held rank 1 with +42.5% MoM, and Blue Gelato Live Rosin (1g) rose +36.8% at rank 4, whereas GMO Pie Live Rosin (1g) declined -49.3% at rank 8, producing a barbell where winners concentrate at the very top ranks while mid-pack titles contract. All top-10 entries are Concentrates, and four of the top five are Live Rosin (1g), indicating a focused SKU architecture where a few flavors capture disproportionate share and weaker variants cede space; this pattern implies DTF Hash Co. should double down on fast-moving Live Rosin leaders and prune underperformers to consolidate momentum.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
