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Sep-2026
Sales
Trend
6-Month
Product Count
SKUs
Avg Price
YoY Sales Change
YoY Price Change
Where to Buy
UMAMII is stocked at 171 licensed dispensaries across New York, with the deepest coverage in New York, Brooklyn, Queens, Buffalo, and Rochester. Search by ZIP code or city below to find the closest one, or filter by product type if you are after a specific format.
Market Insights Snapshot
UMAMII’s category mix in September 2026 tilted toward Concentrates at 51.87% share with 680.13% year-over-year growth but a -15.65% month-over-month dip, while Vapor Pens held 28.77% share with 8,724.33% year-over-year and 13.39% month-over-month gains. Flower accounted for 16.01% share despite a -42.59% year-over-year decline, buoyed by a 276.84% month-over-month rebound, and Edible at 2.31% share grew 29.48% year-over-year but fell -19.92% month-over-month; Pre-Roll at 1.04% share contracted -28.68% year-over-year and -28.05% month-over-month. The brand’s average price rose 116.66% year-over-year to $52.96, while Concentrates’ average price at $58.48 and Vapor Pens at $74.21 signal a premium-weighted mix; the thesis is that September 2026 marked a pivot toward higher-ticket inhalables with a tactical pullback in Concentrates volume offset by accelerating Vapor Pens and a volatile Flower recovery.
Positioning-wise, the 4th rank in Concentrates in New York aligns with a focus on high-intensity formats, but the -15.65% month-over-month in Concentrates alongside a 13.39% month-over-month gain in Vapor Pens suggests risk dispersion across adjacent inhalables to stabilize share. The 276.84% month-over-month rebound in Flower against a -42.59% year-over-year decline indicates opportunistic re-entry rather than a structural pivot, while Edible’s -19.92% month-over-month and Pre-Roll’s -28.05% month-over-month imply pruning of lower-margin, slower-turn formats; the implication is that UMAMII is consolidating around premium inhalables to defend rank in Concentrates while using Vapor Pens momentum to hedge seasonal demand and price sensitivity.
Competitive Landscape
UMAMII sits at rank #4 in NY Concentrates in September 2026 after a year-over-year climb of 17 positions from #21, while slipping 1 spot from a three-month rank of #3 and coming off a peak rank of #3 in August 2026; this places UMAMII directly behind Jetpacks, which dropped from #2 year-over-year to #3, and below Mfny (Marijuana Farms New York) holding #1 with a 1-to-1 steady rank, even as RYTHM advanced from #4 to #2. With competitors like Nyce pushing from #7 to #5 and Jetpacks showing a -7.97% year-over-year sales change versus double-digit gains of 43.71% for Mfny (Marijuana Farms New York), UMAMII’s rank trajectory implies the brand has broken into the top tier but must convert recent rank volatility into sustained share defense against upward moves at #2 and #5.
Notable Products
GMO Live Rosin Disposable (1g) posted the steepest decline at -39.5% month over month while holding rank 8, a sharper drop than Good Company Cured Resin (1g) at -20.2% in rank 1. Private Reserve - GMO Cold Cure Live Rosin (1g) also fell -20.3% at rank 6, whereas Late Checkout Cured Resin (1g) rose 9.9% at rank 2. With four of the top ten in Concentrates and two of those down more than -20%, the mix points to volatility in solventless and cured resin offerings even as one cured resin SKU gains, implying UMAMII is leaning into Concentrates but must rebalance formats toward steadier movers.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
